29-Dec-99

Gomez Advisors Rates ETown.com Best Online Electronics Store For Gadget Gurus And Bargain Shoppers ó Out-Ranking Amazon.com

ETown.com, the premier online source for consumer electronics information and shopping, has been named the #1 online electronics store for bargain buyers and gadget gurus by Gomez Advisors. With a mean score of 6.92, etown.com was rated the second best overall online electronics store out of the 22 companies that met Gomez Advisorsí criteria, trailing Amazon.com by a mere .07. A leading provider of Internet research and analysis, Gomez Advisors this week released the results of its Winter 1999/2000 Internet Electronics Store Scorecard. ETown.com ranked in the top 10 in all five evaluation categories, earning a perfect score (10.0) for the cost competitiveness of products and services available through its Web offerings. etown.com also received the #1 ranking as the best store for bargain shoppers and gadget gurus as well as the #2 ranking for first-time buyers and consumers who are pressed for time. ""Second place finisher etown offers uncompromising prices and boat-loads of information,"" stated Gomez Advisors in its review. ""With the availability of tutorials, product wizards, articles and community bulletin boards, as well as information about etownís experts, consumers canít help but feel confident in its ability to provide excellent service.... Objective, well-detailed reviews by the company experts and consumers lend credence to the siteís mission of providing information to the consumer."" ""The positive ranking awarded us by Gomez Advisors caps off a year of tremendous accomplishment for us,"" commented Robert Heiblim, CEO of etown.com. ""It is also a reflection of our success to-date in providing a unique service to consumers by informing them about electronics and empowering them to buy the products that are right for them."" Other accolades earned by etown.com in 1999 include being hailed as ""Best of Breed"" in the online consumer electronics category by Entertainment Weekly, being cited as one of ""the best sites on the Webóto buy the right gift right now"" by Time Digital, and being named one of the top five technology Internet sites of the year by Popular Science magazine. Gomez Advisors Internet Electronics Store Scorecard for etown.com: Category Score Rank Overall 6.92 2 Ease Of Use 7.13 8 Customer Confidence 7.10 5O Site Resources 6.77 3 Relationship Services 3.66 10 Overall Cost 10.00 1 Customer Profile Score Rank Bargain Shopper 10.00 1 Gadget Guru 7.18 1 First-Time Buyer 6.94 2 Time Saver 6.91 2 About etown.com Founded in 1996, etown.com is the leading online information and shopping resource for buyers of consumer electronics (CE) products. Through its Web site, etown.com provides consumers with the most comprehensive, award-winning CE content, commerce, and community in any medium. Its DealerWebô of fulfillment partners gives consumers access to the Internetís largest selection of consumer electronics gear. Additionally, etown.com provides state-of-the-art customer support on and off-line, before, during and after any purchase. Co-branding and content partners include Yahoo! and Lycos. etown.com has offices in New York, New and San Francisco, California. For more information visit www.etown.com. About Gomez Advisors, Inc Gomez.com is the recognized online leader in providing consumer and business-based e-commerce research, tools and analysis to empower consumers to make informed online purchasing decisions. The Gomez.com site has grown into a premier online hub for both consumers and businesses to evaluate online service and product providers through nationally recognized Internet Scorecards that rank the performance and quality of the online service offerings for selected industries including brokerage firms, banks, travel agents, autos, auctions and booksellers. The Gomez Web site at www.gomez.com provides e-commerce industry news, analysis and Internet Scorecards tracking a variety of industries.