NEWS

ShowEast To Use Dolby Digital Cinema; Dolby Showcasing Innovative Digital Cinema And Audio Technologies At ShowEast

27-Oct-05

Dolby Laboratories announced that the ShowEast 2005 convention will utilize Dolby's innovative digital cinema system, DolbyÆ Digital Cinema, for the presentation of key movie feature screenings in Orlando's AMC Pleasure Island 24 Theatres complex. In addition, Dolby will showcase its digital cinema and audio technologies at the ShowEast 2005 convention expo, held in Orlando, Oct. 24 through 27, at the Orlando World Center Marriott. In the Dolby booth (no. 900), the company will demonstrate the Dolby Digital Cinema system as well as its CP650 audio processor, the engine of Dolby's modern cinema sound system. On Monday, October 24, ShowEast will present a double feature at the AMC Pleasure Island that will use Dolby Digital Cinema. The presentation will show both Touchstone Pictures' Casanova and a special viewing of Disney's Chicken Little in full in 2-D, followed by selected clips in 3-D. Prior to the screenings, from 3:30-5:00 p.m., Tim Partridge, Senior Vice President and General Manager, Professional Division, Dolby Laboratories, will participate on a panel entitled ""A Different Picture: New Dimensions in 3-D Technology--A Look at Digital 3-D and the Rollout of Chicken Little"" with Chuck Viane from Buena Vista Pictures Distribution, Glenn Kennell from DLP Cinema, and Joshua Greer from Real D. ""Digital cinema is reshaping the moviegoing experience, and we believe it is an important technological breakthrough that this industry will embrace,"" said Partridge. ""We're already seeing strong signs of both studio and exhibitor support as we initiate the rollout of digital cinema. Based on our relationships with studios and long-term involvement in theatrical distribution, we believe that there will be a steady flow of digital movies moving forward."" Dolby Digital Cinema is a reliable digital cinema system that provides cinemas with the technology to securely store and decode digital files, and then deliver pristine digital movies to the big screen. Dolby's system incorporates the open standards established by the Digital Cinema Initiatives (DCI) and Dolby continues to work with studios in planning for their future needs. In an effort to ensure that the director's vision is delivered to audiences worldwide, Dolby has mastered 17 digital movies, some with multiple language versions, released over the past 12 months, and is currently working with studios on future offerings. Since the introduction of Dolby Digital Cinema at ShowEast 2004, Dolby has installed, or has installations underway, in more than one hundred cinemas worldwide.

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