Trident's SVP(TM) EX Video Processor Powers Samsung's New DLP TVs

March 6, 2006

Trident Microsystems, Inc. (Nasdaq: TRID) a worldwide leader in the development of advanced digital TV technology for the consumer digital video marketplace, today announced that Samsung Electronics, a global leader in semiconductors, consumer electronics, and digital convergence technology, is using Trident's SVP(TM) EX ten-bit video processor featuring the Digital Cinema Reality Engine (DCRe(TM)) to power its new family of DLP TVs. Eighteen new models, ranging from 42-inch to 67-inch, are now shipping in Asia and Europe. "We are extremely pleased that Samsung, a TV market leader recognized for delivering excellent picture quality, has selected our SVP(TM) EX in their new line-up of advanced DLP TVs. SVP(TM) EX's ten-bit DCRe(TM) technology delivers not only excellent de-interlacing and scaling quality but also the exceptional quality in contrast, sharpness, and color management that are equally important for a large-size display," said Dr. J.H. Chang, president of Trident Microsystems, Inc. "It is an honorable endorsement of our DCRe(TM) technology to be used by Samsung's DLP Group. It also marks the beginning of ur rapid market expansion from the mainstream to the high-end market segment." The SVP(TM) EX family features Trident's Digital Cinema Reality Engine, DCRe(TM). DCRe(TM) video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images. About Samsung Electronics Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 123,000 people in 93 offices in 48 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world's largest producer of color monitors, color TVs, memory chips and TFT-LCDs. For more information, please visit: http://www.samsung.com. About Trident Microsystems, Inc. Trident Microsystems, Inc., with headquarters in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits (ICs) for HDTV, LCD TV, PDP TV, DLP TV, and DCRT. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the company's web site: http://www.tridentmicro.com .

Read More:
http://www.samsung.com
http://www.tridentmicro.com