Mirage Loudspeakers Selects Ultimate Electronics as First Retailer in the World to Carry OMD Product Line

Consumer Electronics Specialty Retailer Expands Home Entertainment Selection with Premium Speaker Line

March 7, 2006

Ultimate Electronics, the leader in home and car entertainment, has partnered with Mirage Loudspeakers to bring customers the latest in audio innovation with its new flagship line of Omnipolar technology. Mirage has selected Ultimate Electronics as the world's first retailer to carry the OMD series product line. Mirage, best known for introducing the first bipolar speaker in 1987, has earned an unparalleled reputation with the audiophile community with its evolving and high-quality sound. The top-of-the-line speaker in the Omnipolar series, OM D28, is available now at the Thornton Ultimate Electronics located at 321 West 84th Avenue. "Ultimate Electronics offers top-of-the-line home entertainment products that match perfectly with our speakers to create the ultimate home theater," said Anthony Mosley, vice president, sales and marketing, for Audio Products International. Mirage Loudspeakers are available now at the Thornton Ultimate Electronics location and will become available at most Ultimate Electronics locations by the end of April. Ultimate Electronics will carry the entire line of Mirage products, including the UNI-Theater, Nanosat and Omnisat v2 series. "Mirage is clearly an industry leader in loudspeaker sound quality and design," said Randall Baumberger, the president and COO of Ultimate Electronics. "Mirage's premium speakers complement our industry-leading home entertainment selection, and we're excited to offer an even broader selection to our customers." About Mirage Loudspeakers Mirage Loudspeakers is a division of Audio Products International with headquarters in Toronto, Ontario, Canada. For more than 20 years, Mirage has been recognized in the audio industry for continually setting new standards in loudspeaker design, including winning more than 100 international best buy and design awards. Mirage revolutionized the audio industry by introducing the first bipolar speaker in 1987. Most recently Mirage achieved another technological leap by developing the patented OMNIPOLAR technology. These technological advancements and the dedication of the entire organization toward developing the most realistic sounding loudspeakers serve to differentiate Mirage products from any other on the market. About Ultimate Electronics Ultimate Electronics, a private consumer electronics company, is the leader in home and car entertainment. Based in Colorado for 37 years, the company has 32 superstores in nine states, including Arizona, Colorado, Illinois, Kansas, Minnesota, Missouri, Nevada, New Mexico and Oklahoma. Ultimate Electronics provides the industry's most comprehensive selection of name brand consumer electronics with an emphasis on limited distribution, mid-to-upscale brands. With the industry's leading 60-day price and service guarantee, consumers take home peace of mind with every new purchase -- absolute satisfaction and assurance that customers never pay more is guaranteed. Superstores are complete with multiple home theater and audio demonstration rooms as well as service-driven sales consultants that are knowledgeable and passionate about consumer electronics. To learn more visit http://www.ultimateelectronics.com.

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http://www.ultimateelectronics.com
http://www.miragespeakers.com