Epson has set a new price/performance bar with the introduction of the PowerLite Pro Cinema 800 projector, featuring 3LCD technology and an external HQV TX3 video-processing box for $6,999 (minimum retail price). “We selected HQV processing because it delivers the best image quality in the industry. When viewing high-definition (HD) material with the PowerLite Pro Cinema 800 and HQV processing, one can see every detail and nuance in scenes, from strands of hairs to threads in suits and ties. These kinds of details are lost with other video processors,” said Lowell Wolf, Product Manager, Home Entertainment Division, Epson America. “For regular DVDs and standard-definition (SD) material, HQV processing performs admirably, making SD material approach HD quality,” continued Wolf. The Realta HQV video engine encompasses true 10-bit video processing, full four-field, pixel-based, motion-adaptive video deinterlacing for both SD and HD signals, temporal-recursive and codec noise reduction, automatic multicadence detection, and pixel-based detail enhancement. It also uses the same video processing power—one trillion operations per second—as the famous $60,000 Teranex Xantus box. “Epson has raised the bar for the entire industry, offering the combination of 3LCD technology and HQV processing at an incredible price. I’m sure this offering is going to be a tremendous success for Epson,” said Ney Christensen, Vice President of Sales, Silicon Optix. Priced at $6,999 (minimum retail price), the Epson PowerLite Pro Cinema 800 and the HQV TX3 external video-processor box will be available in June through the CEDIA channel and authorized Epson dealers.