NEWS

Sensio Releases Hollywood Classic 3D Movies On DVD

July 14, 2006

SENSIO Technologies Inc. ("SENSIO") (TSX Venture Exchange TSX: SIO) is pleased to announce that it will release the following 3D movies from Universal Studio Home Entertainment: Creature from the Black Lagoon, Jaws-3D, It Came from Outer Space, Taza Son of Cochise, Revenge of the Creature, in SENSIO®’s superior 3D format. The pairing will bring blockbuster hits to movie buffs in full colour, full resolution SENSIO® 3D. “SENSIO is obviously thrilled to be able to provide viewers with 3D movies from a major Hollywood studio”, says Richard LaBerge, SENSIO’s Executive Vice-President and CMO. He adds, “thanks to SENSIO’s superior technology these movies will now be viewed in full color and full DVD resolution in home theatres. We’re convinced that the library of 3D movies in SENSIO® 3D will continue to grow”. Cutting edge technology The SENSIO® 3D technology which is found in the S3D-100 processor has been designed for easy integration in any audio/video (“A/V”) equipment such as, A/V receivers, HDTVs, Satellite receiver and DVD players. “Because of its universal video output, anyone in the future who will own A/V equipment with SENSIO’s 3D technology inside will be able to watch 3D content on any type of displays in 3D or 2D” says Nicholas Routhier, SENSIO’s President and CEO. “Our goal is to become the world standard in 3D such as Dolby and DTS have become for sound. As such, the SENSIO® 3D technology has generated great interest from major consumer electronic manufactures” Film Industry Recognition SENSIO has gained worldwide recognition by working on groundbreaking 3D projects such as the 2005 release The Adventures of Shark Boy & Lava Girl by acclaimed producer Robert Rodriguez and a special 3D episode of the critically acclaimed Drama series Medium. “SENSIO is being recognized by the entertainment industry as the most advanced 3D company, with techniques and technologies that create the most immersive 3D experience there is” says Nicholas Routhier. “We have also received great reviews from producers such as Steve Oedekerk (Bruce Almighty, Santa vs the Snowman) and major studios including DreamWorks, who use our 3D technologies as well.“ CGE Communication Group awarded contract for designing and implementing SENSIO’s financial communications plan SENSIO is also pleased to announce that it has retained the services of CGE Communication Group (“CGE”) to assist in designing and implementing its financial communication strategy. CGE will also provide services relating to financial communications and building strategic relationships with investors, portfolio managers, pension funds, financial analysts and investment dealers. CGE is a financial communications firm that has built its reputation over the past twenty (20) years or so in both Quebec and Canada. Its approach consists of designing and implementing highly effective communication strategies. CGE relies on its wide network of contacts in the financial community. Through its experience and know-how in the fields of communications and securities trading, the company’s staff is able to counsel and act judiciously on behalf of public companies seeking to manage and improve their stock market activities on a day-to-day basis. CGE offers a wide range of services, including in particular investor and media relations, the creation of annual rapports, Webcasting, and live event management. For further information, please visit the company’s Website at http://www.cgecom.com. CGE’s CEO Clément C. Gagnon announced he is "…delighted that our firm has been selected to represent SENSIO in the Canadian investment and financial arena. We at CGE believe that SENSIO is a public company with great potential, as demonstrated through its high-quality 3D technology and astute management", he concluded. Working with CGE to fulfill its mandate – of identifying target markets and providing them with information-rich communications – will be Massy Forget Public Relations, charged with ensuring the communications process with Canadian media will obtain media coverage that surpasses traditional investor forums, increasing SENSIO’s exposure and expanding awareness of this client in Hollywood’s major film production industry and among highly reputable electronic manufacturers. The mandate assigned to Massy Forget will also encompass specialized media coverage in the U.S. and Japan, as well as of the electronics industry and effective communication of SENSIO’s integrated technology (multiple formats, universal output). In return for its professional services, SENSIO will pay CGE a monthly fee of five thousand dollars ($5,000). The initial term of the contract will be twelve (12) months. About SENSIO Founded in 1999, SENSIO is the world leader in stereoscopic (3D) technology, consulting services and content distribution. Headquartered in Montreal, Canada, SENSIO develops and markets avant-garde stereoscopic technologies designed to offer the most advanced and immersive cinematographic experience available. Its flagship technology, SENSIO® 3D, allows the high-quality distribution of 3D content through conventional 2D channels and playback on any display device such as plasma TVs, HDTV and glass free 3D displays. Since 2004, SENSIO’s Creative Services division has been offering stereoscopic encoding expertise, tools and services to such companies as ILM, DreamWorks, Miramax and Paramount. Working with major Hollywood studios and large format film 3D producers, SENSIO has built the world’s largest library of 3D movies for the home market.

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