Sensio Launches Its All-new Revolutionary Concept: Immersium - A Fully-integrated High-definition 4D Theater

November 17, 2006

SENSIO Technologies Inc. (“SENSIO”) (TSX Venture Exchange Inc.: SIO), the inventor of the SENSIOTM 3D technology, is officially launching its all-new concept developed for the specialized exhibition market: IMMERSIUM. With this new product, SENSIO enters the specialized 3D projection market in full force by offering a turn-key solution, integrating the industry’s best components as well as a large library of 3D attraction movies. After having had successful experiences in the 3D home theater market, SENSIO is now presenting the results of its research to the commercial market with lMMERSIUM. At the heart of this system lies the SENSIOTM 3D technology, with proven exceptional image quality and operational reliability. Other components of the IMMERSIUM 4D system (including special effects) were also chosen to provide the consumer with a superior experience and the operator with ease of use. “Every IMMERSIUM component was the subject of research, testing and negotiations for our clients”, explained Richard LaBerge Executive Vice-President and CMO of SENSIO Technologies Inc. “Our system is solidly-built to meet the business needs of theme parks and museums in which operating conditions are often extreme. Some of our components were designed and are currently being used in the military and simulation areas, where reliability and performance are critical. With IMMERSIUM, SENSIO’s know-how and reliability in the field of immersive experiences are now accessible to the entertainment and amusement market.” The integrated 4D theater solution includes a video server, the SENSIOTMPRO 3D HD processor, projectors, screen, sound-proofing system, glasses, moving seats, basic site plans, as well as a variety of pre-selected 3D movies. IMMERSIUM, along with its proposed options, is designed for rooms with capacities of 5 to 200 people, at a very competitive price, thus meeting the needs of specialized 3D projections in theme parks, attractions, museums, corporate presentations, and others. SENSIO will demonstrate its new HD 4D theater in Atlanta, Georgia, during the International Association of Amusement Parks and Attractions Show from November 15 to 18, at kiosk 813. Visitors will be able to undergo the ultimate immersive experience thanks to the technology being used and the quality of the equipment. Besides being consistent with the company’s expansion plan, IMMERSIUM reinforces SENSIO’s position on the professional market and reflects its mission of opening new horizons by putting people “at the heart of the action” through emotionally rich immersive experiences. For further information or to begin your IMMERSIUM experience, visit SENSIO’s stand at the IAAPA. About SENSIO Founded in 1999, SENSIO, headquartered in Montreal, Canada, develops and markets forward-looking stereoscopic technologies designed to offer the most advanced and immersive cinematographic experience available. Its flagship technology, SENSIO™3D, allows the high-quality distribution of 3D content through conventional 2D channels and playback on any display device, including plasma TVs, HDTV and glass-free 3D displays. Since 2004, SENSIO's Creative Services division has been providing expertise to such companies as DreamWorks, Miramax, and Paramount in the area of stereoscopic encoding, tools and services. Working with major Hollywood studios and large format 3D film producers, SENSIO has built up the world's largest library of 3D movies for the home entertainment market.

Read More: