Toshiba And CBS Announce “Star Trek: The Original Series” HD DVD Promotion

Landmark TV series comes exclusively to HD DVD with fantastic interactive capabilities

September 11, 2007

Toshiba America Consumer Products, L.L.C. (“Toshiba”), announced a joint promotion with CBS Home Entertainment for the launch of “Star Trek: The Original Series,” Season 1 exclusively on HD DVD. Available on November 20th at retailers nationwide, this boxed 10-disc set offers “Star Trek” fans the opportunity to not only experience “Star Trek: The Original Series” in full high definition for the first time, but will also allow viewing of the same discs in standard DVD players. “Star Trek” Combo HD DVDs feature HD DVD on one side of the disc and standard DVD on the other. To support this historic launch, Toshiba has teamed up with CBS Home Entertainment, with plans to offer purchasers of the boxed set and any Toshiba HD DVD player an exclusive, limited edition “Star Trek” Phaser remote control that will operate Toshiba’s HD DVD players. This promotion is planned to coincide with the launch of the “Star Trek” HD DVD boxed set. “To be part of bringing the pioneering episodes of the landmark ‘Star Trek’ franchise to fans is truly special,” said Jodi Sally, Vice President of Marketing, Toshiba’s Digital A/V Group. “Taking advantage of all HD DVD has to offer, ‘Star Trek: The Original Series’ will be presented with interactive capabilities and a level of visual and audio sophistication fans of the series have never experienced. With this offer fans can also get their hands on merchandise that will not be available any other way.” The leading-edge technology in Toshiba HD DVD players will enable “Star Trek” fans to access thrilling interactive capabilities such as picture-in-picture video commentaries, the ability to compare visual effects in the re-mastered episodes versus the originals and to take an interactive tour of the Starship Enterprise, for a detailed exploration of the ship. “Part of the appeal of ‘Star Trek’ is the spirit of its characters to embrace and utilize cutting-edge technology,” said Jeffrey Nemerovski, Vice President of Business Development for CBS Home Entertainment. “The technology, power and innovation of HD DVD has allowed us to present ‘Star Trek: The Original Series’ in an unprecedented way. With the choice of either watching in HD or SD, there truly is no risk in the disc. Enthusiasts can now explore the original episodes and become immersed in picture quality and disc features in a manner not previously possible without HD DVD.” Meticulously remastered from the original camera negative, each classic episode is presented in pristine condition with new state-of-the-art digital visual effects and a new 5.1 soundtrack. Both the DVD and HD DVD presentations include rare on-set home movie footage, an inside perspective on what it took to transport ‘Trek’ into the 21st century… and much more. Showcasing graphics with a 3D look and feel, the interactive “Starfleet Access” menu interface will allow HD viewers to activate icons on seven episodes to provide such features as picture-in-picture video commentaries and an interactive tour of the Starship Enterprise. In addition to visually experiencing “Star Trek” in a new way through HD DVD, fans of “The Original Series” can enjoy the classic “Star Trek” musical score and sound effects in advanced audio, immersing fans in the complete HD experience. Important Notes: HD DVD with high-definition content required for HD viewing. Up-conversion of DVD content will result in near HD picture quality. Viewing high-definition content and up-converting DVD content may require an HDCP capable DVI or HDMI input on your display device. HDMI audio output requires connection to a PCM capable device. DolbyTM Digital Plus, DolbyTM TrueHD and DTSTM support for up to 5.1 channels (DTS HDTM support for DTSTM core only). MP3/WMA audio files not supported. Firmware update may be required for some interactive features depending on content, which may also require an always-on broadband internet connection. Some features may require additional bandwidth. To take advantage of web-enabled network content, installing the latest firmware (ver.2.3 for HD DVD player models HD-XA1, HD-A1, and HD-D1; ver.2.2 for HD-XA2, HD-A2, HD-A2W, HD-D2, HD-A2C, and HD-A20; and ver.1.0 for HD-A35, HD-A30, and HD-A3) is required. Web-enabled features require an always on broadband connection along with specific movie titles that include this form of content. Some features subject to delayed availability. Because HD DVD is a new format that makes use of new technologies, certain disc, digital connection and other compatibility and/or performance issues are possible. This may, in rare cases, include disc freezing while accessing certain disc features or functions, or certain parts of the disc not playing back or operating as fully intended. If you experience such issues, please refer to the FAQ sections of www.toshibahddvd.com or www.tacp.toshiba.com for information on possible work-around solutions or the availability of firmware updates that may resolve your problem, or contact Toshiba Customer Solutions. While every effort has been made at the time of publication to ensure the accuracy of the information provided herein, product specifications, configurations, system/component/options availability are all subject to change without notice.

Read More: