DTS Debuts Certified Developers Program To Support DTS Licensees

September 14, 2007

DTS announces the launch of its new Certified Developers Program, designed to support the implementation of DTS technologies for the company's customers and partners. Addressing the rapid expansion and adoption of DTS technologies in the marketplace, DTS is recruiting the best software engineering firms and third-party developers in the world to participate in the program in association with leading global product design company Tata Elxsi - officially the first company to join this program. Recommended by DTS, participating partners will be extensively trained to develop solutions of DTS technologies for both IC and manufacturing customers. Their capabilities will encompass embedded and software application development and integration, customization, porting and re-engineering applications across platforms, as well as testing, validation and quality assurance. Every DTS-certified developer will be promoted via the DTS Web site. "The implementation of the DTS Certified Developers Program reflects a growing trend in the marketplace to improve service for customers: Many top-tier companies are launching similar programs to address rapid expansion in the Consumer Electronics space," said Brian Towne, Senior Vice President and General Manager, Consumer Division at DTS. "Tata Elxsi is a top-tier organization that has global reach, and we're pleased to inaugurate this program with them onboard." "Tata Elxsi is a leader in embedded product design, with industry-leading DSP multimedia and system development capabilities, over 15 years of experience in targeting high quality multimedia system development, and a rich portfolio of AV codecs that have been embedded into millions of CE devices," said Nitin Pai, Head, WW Marketing for Tata Elxsi. "We have an established presence in the consumer electronics, HDTV and home and car entertainment, game console markets, which align very well with the target markets for DTS technology. "We are delighted to partner with DTS and help enable companies deliver a rich multimedia experience to consumers," he continued. "Our presence across US, Europe, Japan and Asia, will enable customers worldwide to have easy access to DTS technology through our engineering centers."

Read More:
http://www.dts.com
http://www.tataelxsi.com