Syntax-Brillian Announces New Large-Screen 1080p Olevia™ HDTVs

Olevia HDTVs Feature Updated Designs and Are Available Through Retailers Nationwide, Including Target and Costco

October 15, 2007

Syntax-Brillian Corporation today announced the introduction of two new state-of-the-art full-HD 1080p Olevia™ brand LCD HDTVs, which will be sold nationwide through new retail partners, including Costco, as well as existing Olevia™ retailers. The Olevia™ 265TFHD 65” LCD HDTV, Olevia™ 252TFHD 52” LCD HDTV, and Olevia™ 247TFHD 47” LCD HDTV each feature updated industrial designs, full-HD and a suite of industry-leading features. Recently, the Olevia™ 265TFHD HDTV was named a “Product of the Year” for 2007 by Electronic House magazine. These products will be available during the holiday shopping season and represent an expansion of the full-HD line of Olevia™ HDTVs. The Olevia™ 265TFHD HDTV is currently available at Costco and will soon be available at Target stores. Additionally, the Olevia™ 247TFHD is currently available at national retailers, including Target and BJ’s, and is expected to be available in Circuit City stores in November. The Olevia™ 265TFHD marks the introduction of a single product from the Olevia™ brand in Costco stores. Already quite popular in Asia, the Olevia™ 265TFHD is available at Olevia™ retailers throughout China, Hong Kong and Taiwan and features a high-quality LCD panel provided exclusively to Syntax-Brillian by Sharp — a strategic supplier to Syntax-Brillian of 37”, 52” and 65” LCD HDTV panels. “With our new state-of-the-art Olevia™ 65” HDTV we are delivering premium performance to the mainstream consumer,” said James Li, President and Chief Executive Officer, Syntax-Brillian. “We are proud to expand our line of full-HD Olevia™ HDTVs, and we are especially pleased to introduce this single product, our 65" LCD HDTV, to Costco for the holiday shopper, thereby offering the Olevia™ brand to a consumer who may not yet have had the chance to purchase Olevia products.” The new Olevia™ 265TFHD HDTV features: * The same award-winning electronics as the Olevia 247i LCD HDTV, including the industry-leading Silicon Optix Realta Hollywood Quality Video (HQV™) video processor, for unprecedented image clarity, detail sharpness and the truest color reproduction (6500K calibrated) * Striking black aluminum thin bezel design with removable ultra-thin speakers enabling the TV to adapt to a variety of applications and viewing environments * Clear QAM enables TV to display Full HD unencrypted digital cable from standard cable service * Firmware upgradeable via USB * Full complement of inputs (2 HDMI, 2 Component, 2 S-Video, 2 Composite and 1 VGA input) * Full 1920 x 1080 computer monitor or presentation display * Olevia™ Big Picture Technology™ to eliminate overscan and enable consumers to enjoy all of the broadcast image as well as picture-in-picture and split screen functions * Wide viewing angle * RS232 control for use in networked applications or home automation installations * MSRP: $6,999 The new Olevia™ 247TFHD HDTV features: * Best-in-Class performance with the latest generation MTK MDDI™ video processor * Updated industrial design featuring thin bezel, and thin speakers * Clear QAM enables TV to display Full HD unencrypted digital cable from standard cable service * Firmware upgradeable via USB * Full complement of inputs (2 HDMI, 2 Component, 2 S-Video, 2 Composite and 1 VGA input) * Full 1920 x 1080 computer monitor or presentation display * Olevia™ Big Picture Technology™ to eliminate overscan and enable consumers to enjoy all of the broadcast image as well as picture-in-picture and split screen functions * Wide viewing angle * RS232 control for use in networked applications or home automation installations * MSRP: $1,999

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