Spider-Man made a spectacular entrance into Times Square to honor the first of his nationwide super-hero counterparts – New York area police and firemen – and celebrate the DVD release of Spider-Man 3. Papa John’s Pizza founder, John Schnatter then kicked off a national campaign to deliver $1 Million Worth of Super-Hero XL3 Pizzas to Fire, Police and Rescue Workers Across the country. The first 6,000 Super-Hero pizzas will be delivered to police, fire and rescue workers in Southern California who have battled the devastating wildfires. New York’s own “Little Apple Heroes” were on hand to present everyone with a Spider-Man 3 DVD and a sample of the new Super-Hero XL3 pizza from Papa John’s. Also making guest appearances with Spider-Man was Spider-Man 3 Director Sam Raimi and Maria Sansone, host of Yahoo’s popular daily video "the 9". Spider-Man 3” is available on DVD and Blu-ray™ High Def in retail outlets nationwide. The 2-disc Special Edition and Blu-ray™ High-Def Spider-Man™ 3 DVDs contain more than six hours of all-new bonus materials including bloopers and more than 10 featurettes. During the next two weeks, the nationwide “Hometown Super-Heroes” campaign will deliver more than 78,000 pizzas (624,000 slices!) to more than 300,000 Hometown Super-Heroes. While supplies last, all Papa John’s orders will include a $3-off instantly redeemable coupon for the Spider-Man 3™ DVD. This new limited-time-offer pizza arrives just in time for Halloween, one of the three busiest pizza delivery days of the year.
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