US Distributor Places Order For 10,000 Of NME's HD VMD Multilayer Players

November 29, 2007

New Medium Enterprises,Inc. (NME) (OTC Bulletin Board: NMEN), provider of the affordable,high-quality HD VMD (Versatile Multilayer Disc) format, announced today thatleading US electronics distributor PC Rush has placed its order for 10,000Multilayer Players. Starting from December, PC Rush will be selling NME's1080p HD VMD Multilayer Players through their E-commerce site, and willdistribute to retail outlets in the United States through associate companyDistenex. Additionally, the order will complement HD VMD film content currently available in the US. Fred Bokhoor, PC Rush CEO states, "We are very excited about stocking thisunique product, one which we feel can make High Definition accessible to awhole new segment of the home entertainment market." Alexandros Potter, Head of US Operations adds, "PCRush.com will makestrong internet sales here in the USA for HD VMD products thanks to its hightraffic E-commerce site and its dedicated sales force. In addition,distribution of our products to brick and mortar outlets will be carried outby Distenex, a sister company of PCRush.com."

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