DisplaySearch And TWICE Team Up To Host “TV Sales: Surviving The Hangover” Webinar On June 26

[The following is a release from DisplaySearch and TWICE]

June 15, 2008

DisplaySearch, the worldwide leader in display market research and consulting, along with TWICE (This Week In Consumer Electronics)—the acknowledged publication of record in the industry—have joined forces to co-host their “TV Sales-Surviving the Hangover” webinar on June 26. “The profit party is over in the business of selling flat panel TVs,” noted Greg Tarr, Executive Editor of TWICE Magazine. “Consumers are being forced to adapt to an all-digital world, but their apprehension is coupled with the rapid commoditization of TVs in which flat and thin is no longer a novelty. As a result, retailers and vendors are required to navigate through a fog of uncertainty.” Featuring presentations from DisplaySearch’s expert TV market analysts Paul Gagnon and Paul Gray with a panel discussion featuring representatives of some of the top-ranking flat-panel TV manufacturers, the webinar will share insights and recommendations on how to mine opportunities from the changing consumer landscape and field new product offerings. This extremely valuable webinar will also feature vital information for retailers: * Make the right TV-related business and product mix decisions now and avoid getting stuck with TV inventory that doesn't sell * Ensure adequate supplies of the most popular screen sizes and technologies * Choose the right product mix in this ever-changing consumer market * Turn the analog broadcasting cut-off into an opportunity Presentations include “US TV Market Outlook: Reading the Tea Leaves” Paul Gagnon, Director, North American TV Research, DisplaySearch The downturn in the US economy is having an impact on consumer spending. Will government rebates and the DTV transition help to stimulate sales? Will the housing market have an impact as consumer confidence continues to move down? Gagnon will reveal DisplaySearch’s latest TV market outlook, as well as address profit opportunities and challenges for the industry. “Future of TV: Feature and Functionality in the New TV Era” Paul Gray, Director, European TV Research, DisplaySearch Gray will explore the deeper trends in consumer electronics, demographics and consumer behavior. What radical new technologies will enable breakthrough industrial design and styling? What are the new user interfaces and functionality that drive consumer preference to the point of love-at-first-sight? What are the possible opportunities for TV sets related to design, features, technology, program delivery and consumer needs? The aim is to develop new ideas to invigorate televisions into a future beyond just flat panels and allow you to see the upcoming trends and pick winning ideas. “Rumble At Retail: How Manufacturers See The Second Half Challenge” Greg Tarr, Executive Editor, TWICE The US flat-panel TV retail market has seen intense competition in recent years among manufacturers looking to take the industry leadership role through innovation, styling and price. But as established players have lowered prices to take on new challengers, some of the contenders are now looking at ways to hold their turf and profitability at the same time. Panelists representing major brands will take part in this discussion: * Jeff Schindler, Vice President Marketing & Business Operations, Vizio * Jonas Tanenbaum, Sr. Marketing Manager, FPD TVs, Samsung Electronics Visual Display Products Group * Bob Perry, Senior Vice President of Panasonic Consumer Electronics Company DisplaySearch/TWICE’s unique webinar “TV Sales: Surviving the Hangover” is a must-attend event for those wanting help in getting their companies through this frightening time. There’s no question about it: your company needs to be ready for change. And who better to inform you of the available options and strategies than TWICE and DisplaySearch? The “TV Sales: Surviving the Hangover” webinar will be held on Thursday, June 26 from 2:00 to 3:00 pm EST. The registration cost is $199 per person. For more information or to register online, visit www.displaysearch.com/twicetv

Read More: