Widescreen Review Webzine | News | SPEED Adds Neural-THX Surround To HD Broadcast Service

July 15, 2008

SPEED Adds Neural-THX Surround To HD Broadcast Service

[The following is a release from SPEED]


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Neural Audio Corporation, a market leader in developing advanced audio and surround sound technologies, announced that SPEED, one of the fastest-growing sports cable television networks in the country, has integrated Neural-THX Surround professional products for their HD programming schedule covering NASCAR, Grand Am, IndyCar and more.

"Neural-THX Surround has significantly helped bring SPEED into the HD and 5.1 world with tremendous ease and simplicity," said Bruce Shapiro, coordinating technical producer for SPEED. "The MultiMerge and UpMix units keep us covered across a variety of HD efforts."

The Neural-THX Surround MultiMerge and Neural-THX UpMix professional products allow broadcasters and networks to manage their stereo and surround sound content so that the viewer at home receives a constant, natural and enveloping surround sound experience. The technology removes unwanted pops, clicks and audio dropouts associated with a typical HD broadcast using both stereo and surround sound audio.

"We are very pleased to be working with SPEED to support their HD programming initiatives," says Geir Skaaden, Neural Audio CEO. "The incredible growth of the network and its HD programming is exciting for motor fans who want the best audio experience possible."

The Neural-THX Surround sound technology is the result of a partnership between audio pioneer THX Ltd. and Neural Audio to jointly develop and market surround sound technology solutions to the automotive, broadcast, game and consumer electronics manufacturers. Today, the technology has been adopted by hundreds of television affiliate stations and leading consumer electronics brands, including Sony, Yamaha, Denon and Pioneer.

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