..

November 11, 2008
Best Buy® And The National Association Of Broadcasters Team Up To Educate Consumers On Digital TV Transition

Best Buy and NAB to host DTV In-Store Workshops in Top 25 U.S. cities

[The following is a release from Best Buy and the National Association of Broadcasters]

   

Best Buy, in partnership with the National Association of Broadcasters (NAB), will roll out in-store workshops about the transition to digital television (DTV) at Best Buy stores in the 25 largest cities across the country. These workshops will take place on Monday, November 17, 2008, starting at 10 a.m., marking the three-month countdown to the DTV transition.

Local television personalities and Best Buy BlueShirt employees will host in-store workshops in Atlanta, Baltimore, Boston, Chicago, Cleveland, Dallas, Denver, Detroit, Houston, Los Angeles, Miami, Minneapolis, New York, Orlando, Philadelphia, Phoenix, Pittsburgh, Portland, Sacramento, San Diego, San Francisco, Seattle, St. Louis, Tampa and Washington D.C. At each workshop, local broadcasters will be on site to answer consumers’ questions and discuss how the transition will affect their station’s signal. Best Buy technology pros will give consumers tips on converter box installation and explain the options people have to prepare for the DTV transition. They will also be available to assist consumers in finding the right DTV option to fit their lifestyle and needs.

“We are very excited about collaborating with NAB to help consumers fully understand the digital TV transition,” said Mike Mohan, senior vice president of consumer electronics for Best Buy. “We’ve been working hard to educate the public about the issue but we also know there’s a lot more work that needs to be done before February. Teaming with NAB will help us reach out to more people who might still be confused about the best solution for their needs.”

By February 17, 2009, all full-power television stations nationwide must begin broadcasting exclusively in digital format to comply with a congressional mandate. The DTV workshops will educate and prepare consumers to make sure they continue to receive television programming after the transition.

“We are pleased to partner with Best Buy to ensure that no viewer is left without access to television due to lack of information,” said Jonathan Collegio, vice president of the DTV transition at NAB, which is leading a massive campaign to educate the public about the transition. “These DTV workshops will give consumers a chance to meet face-to-face with local broadcasters and get their technical questions answered on the spot.”

For more information on the DTV transition, please visit www.dtvanswers.com and www.askablueshirt.com.







Reason #102 Why Readers Love Widescreen Review:

I just recently started a home theatre business called Celestial Audio Video. Widescreen Review plays an important part for many reasons. Not only can I keep up with new trends and new technologies, I can understand better, and I am able to also explain to customers about forth-coming products. The in-depth and detail of your articles are not only appreciated but needed. In short, on a professional level your publication is a must-read every month. On a personal level, I enjoy the DVD reviews, the monthly feedback, and editor's couch. I would also like to see more reviews on DVD concerts. As far as I'm concerned, your magazine is top notch for home theatre, unsurpassed by none and stands in a class by itself. A true reference quality publication.

Charles Lademan
P.O. Box 2587, Temecula, CA, 92593-2587 Phone: 951 676 4914 • Fax: 951 693 2960
Copyright © InformationAll Rights Reservedwww.widescreenreview.com • Web Site Established In 1995


 Subscribe to our RSS feed



Add to Google Reader or Homepage

Bookmark and Share

Subscribe/Renew To Widescreen Review

 Local Guides
Payment Processing