SIM2 Enhances Web Presence

New site features great-looks, informative pages and helpful tools for both consumers and dealers

July 9, 2009

SIM2, the Italian manufacturer whose striking high-performance HD home theatre projectors are known worldwide for their pristine video and dramatic cabinet designs, brings the glamour of technology online with a newly enhanced Web site www.sim2usa.com. Among the many improvements to the site are an all-new graphic design and enhanced, easy-to-navigate product pages that provide a comprehensive overview of the current SIM2 projector models. Especially helpful is the dealer locator, which allows consumers the opportunity to book a private in-store demonstration at their local authorized SIM2 dealer with one simple click. Consumers are also encouraged to utilize the online projector distance calculator to help them choose the right projector for their specific room dimensions. They can also register for the upcoming SIM2 newsletter to stay current with the company’s latest advancements. For authorized dealers and sales reps SIM2 has created an extranet section accessible only by password and available 24/7. The section is packed with support documents, tech and marketing information crucial to those selling, installing and supporting SIM2 products. For dealers with SIM2 projectors on display, they gain an enhanced listing status highlighting store information and images of their showrooms. Dealers will also have the opportunity to showcase VIP installs and showroom installations on the news pages for additional exposure. The SIM2 extranet should be live by September 2009. “While the changes we’ve made to our site are significant, this is only the first phase,” said Charlie Boornazian, SIM2 USA’s Vice President of Sales and Marketing. “We believe that our web presence should not only reflect our dedication to luxury home entertainment, but also serve as a useful tool for our customers. SIM2 is a company consistently developing industry-leading products and bringing them to the market. It is important that our online presence supports that position.”

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