Leading technology providers from the home entertainment industry will showcase the latest Home 3D applications to complement the upcoming Blu-Con event at The Beverly Hilton Hotel in Los Angeles on November 2. The conference, which will also be highlighted by an exclusive conversation between “Avatar” filmmakers James Cameron and Jon Landau, is the third annual technology, business and creative event for the worldwide Blu-ray Disc community. For the first time, the Blu-ray Disc Association (BDA) is officially joining Blu-Con with an exclusive display of the latest Blu-ray 3D technologies, featuring demonstrations by Intel, Panasonic, Samsung, Sony Electronics and Technicolor. The Blu-ray 3D Pavilion will provide conference attendees with an up-close experience with these emerging products and services. “Blu-ray Disc has quickly become the standard for high definition home entertainment, enjoying one of the most rapid consumer adoption rates of any packaged media format,” said Victor Matsuda, chairman, Blu-ray Disc Association Global Promotions Committee. “With Blu-ray Disc now a mainstay in the living room and Blu-ray 3D starting to emerge, Blu-con 2010 is a great venue to highlight the latest developments and show what lies ahead for Blu-ray.” For more information about Blu-Con 2010, and to register to attend, visit www.Blu-Con.com. For more information about the Blu-ray Disc Association, visit www.blu-raydisc.com. Blu-Con is presented by DEG: The Digital Entertainment Group (www.degonline.org).