During a press conference at the CEA Line Shows and Digital Downtown Conference on Wednesday June 27, 2012, Stream TV Networks CEO Mathu Rajan made breaking-news announcements about the company’s proprietary Ultra-D 3D-without-glasses technology.
The 3D-without-glasses TVs-glasses are expected to be available for the North American market in the late fall of 2012.
Rajan promised that for the first time in television history, the upcoming Olympic Games in London will be viewable in 3D-without-glasses technology in three cities: New York, Philadelphia and London.
Blondies Sports, located at 212 West 79th Street in Manhattan, was the first New York City-based company to sign up for screening the 3D-without-glasses Summer Olympics. More announcements will be made soon, Rajan said.
In New York City, CompUSA and J&R will soon be offering demos of the technology, said Rajan, “so the consumer will actually be able to see the Ultra-D TV in action, and bring their own judgment to the quality of the product.”
Stream TV previously officially announced its partnership with Taiwan’s Pegatron Corporation, which will be assembling the 42-inch Ultra-D 3D TVs. During Wednesday’s press conference, Rajan stated that the sets will be manufactured with four HDMI ports, allowing users to plug in devices from other platforms, including Apple and Google platforms. The content from those ecosystems, he said, can be converted into 3D-without-glasses.
Rajan also stated that it will be possible to convert popular media-rich Web sites, such Hulu and YouTube, into 3D-without-glasses. “This [technology] also has implications for video calling—things like Skype. You can do video calls for the first time in 3D-without-glasses, and you can connect your Xbox and your PS3 and do the same. And when you’re able to see the gaming in 3D, it is incredibly immersive.”
Rajan announced a series of new distribution partnerships. In Canada, the Ultra-D TVs will be distributed countrywide by Synnex. In China, where “the 3D market is absolutely booming,” according to Rajan (some 10 million 3D TVs-with-glasses will be sold there this year), the sets will be distributed by both Konka and BOE.