NEWS

Dirac to Promote Latest Leading-Edge Room Correction Solutions And Preview New Partner Program At CEDIA Expo 2023

The company will also host a 45-minute panel discussion covering recent developments in room correction technology, featuring several audio experts in custom installation and product development.

August 31, 2023

Press Release

Swedish digital audio pioneer Dirac today announced a return to the CEDIA Expo 2023 to showcase the company’s expanding portfolio of industry-leading and award-
winning room correction solutions and preview its upcoming partner program for resellers and custom
installers.

Dirac’s portfolio of solutions – including Dirac Live Room Correction, Dirac Live Bass Control, and Dirac Live Active Room Treatment – is continuing to set a new standard in room correction software and home theater performance – as evidenced by the company’s expanding customer base which now includes NAD, Onkyo, Pioneer, Elite, Integra, Denon, Marantz, AudioControl, Arcam, JBL, and McIntosh, amongst
many others.

Visitors to Dirac’s Booth 730 will come away with valuable information, such as ways to effectively leverage Dirac Live to optimize system performance, room design benefits unlocked through the software technologies, and ways to incentivize home theatre installers. Custom Installers and resellers are also invited to sign up here for early access to Dirac’s soon-to-be- launched partner program — which will allow those who recommend, refer, or resell Dirac to start earning recurring commissions with every sale. While still in development, those who sign up will receive instructions on how to apply as soon as the program launches.

“Custom Installers are often asked to do the impossible task of incorporating cutting-edge, high- performing technology into a room without disrupting its aesthetics,” said Dr. Mathias Johansson, co-founder and Chief Product Officer of Dirac. “This is primarily the case in the home theater, where clients demand premium audio quality from a system that easily blends in with the room. In response, room correction software is increasingly leveraged by custom installers to deliver on this demand – while optimizing the full potential of home theater audio performance.” Johansson continued, “At Dirac, we’ve pioneered the cutting-edge of digital room correction technologies and we look forward to providing CEDIA attendees with both the critical knowledge necessary to deliver on complex installations and the opportunity to begin earning commission by recommending the
industry’s most powerful suite of audio software tools.”

First unveiled at CES 2023, Dirac Live Active Room Treatment is the latest in the family of award-winning Dirac Live features designed to address bass resonance and room decay time to produce a cleaner, tighter bass experience than ever before possible. Leveraging Dirac’s expertise in MIMO mixed-phase impulse response correction technology, the software enables spatial optimization, whereby all speakers in a sound system cooperate with each other to accomplish what passive acoustic treatments struggle to
achieve.

Dirac Live Active Room Treatment complements the company’s existing Dirac Live features – Dirac Live Room Correction and Dirac Live Bass Control – to dramatically improve sound performance in any listening area. It can be used in any system with more than one speaker, with progressive performance enhancements based on the total speakers in the system.

Dirac Live Bass Control intelligently co-optimizes a system’s subwoofers and speakers to deliver consistent and accurate bass throughout an entire room. It ensures smoother bass in the crossover region between subs and speakers, and is available for single and multi-subwoofer setups. Dirac Live Room Correction, the company’s original room acoustics software, corrects for both the magnitude and phase of the entire sound system including the room itself – resulting in more transparent,
balanced sound, tighter bass, improved staging, and enhanced clarity.

“As we enter another CEDIA expo, it’s clear that consumer demand for premium audio experiences continues to grow, with no signs of slowing down,” Johansson concluded. “Over the last year, through strategic collaborations with some of the world’s most premium audio brands, we’ve brought professional- level acoustic room correction within reach of all listeners. As such, it’s become even more critical for the CEDIA community to be fully educated on the depth and breadth of what Dirac Live has to offer.”

At the show, Dirac will host a CEDIA 2023 Smart Stage panel to discuss the present and future of room correction technology for custom installers. The panel, titled “State-Of-The-Art Room Correction in the Custom Install Market: Today and Into the Future,” will take place on September 8th at 3:25pm. Panelists include Johansson, in addition to Dallas Dingle, founder of US-based integration firm Supercalibrations; Terry Ellis, founder of UK-based integration firm Pursuit Perfect System; and David Cain, VP of Sales & Commerce at Lenbrook.

For details on Dirac’s CEDIA Smart Stage panel, click here. For more information on Dirac Live, click
here. For high-res images, click