Sonic Solutions Sales of DVDit! Top 75,000 Unit Mark

Soaring Demand For DVD Publishing Pushes Sonic DVDit! To New Heights

5-Jun-00

Sonic Solutions (NASDAQ: SNIC) announced today that sales of DVDit!, the easiest way to publish on DVD, have topped the 75,000 unit mark. Coming less than two months after the sale of the 25,000th copy of DVDit!, the continued increase in sales demonstrates the market's need for an affordable, simple-to-use solution for publishing video in the DVD-Video format. ""DVDit! has had a phenomenally successful launch,"" said James Manning, DVDit! Product Marketing Manager at Sonic. ""And with version 2.0 just around the corner with more features and enhanced functionality, we expect an even greater number of video enthusiasts and video professionals to begin publishing on DVD with DVDit!."" Sonic DVDit! gives anyone who works with digital video the power to create stunning interactive DVD content on their PC. With the ability to simply drag-and-drop video and audio into the DVDit! application, design interactive menus and record the final content to DVD-RAM, DVD-R or CD-R/RW, Sonic DVDit! is being used by video producers, videographers and enthusiasts worldwide to publish high-quality DVD versions of client presentations, merchandising and promotional materials, advertising comps, interactive training materials, multimedia presentations and even special events and weddings. ""The DVD-Video format has seen incredible success as the best-looking and best-sounding consumer format ever, and our members' clients are now starting to ask videographers to deliver final content on DVD,"" said Roy Chapman, Chairman of Wedding And Event Videographers Association International (WEVA). ""Due primarily to the lower cost of DVD players to consumers and low-cost DVD authoring solutions for videographers, in the last year alone we have observed an overwhelming increase in demand for DVD."" About Sonic DVDit! Sonic DVDit! is the easiest way to publish on DVD. Combining a simple and straightforward user interface with Sonic's award-winning DVD formatting technology, DVDit! gives video professionals, graphic designers, artists and video enthusiasts the power to create stunning interactive DVD content on their PC. DVDit! is compatible with AVI and QuickTime video files, so that virtually any video content - from DV to D1 - can be incorporated into a DVDit! project. With an intuitive interface, building DVD titles is as easy as selecting a menu background and then dragging and dropping an AVI, QuickTime or MPEG video file. DVDit! automatically builds buttons and interactivity, multiplexes and formats content and records to CD-R or DVD-R for playback in consumer set-top DVD players or DVD-equipped PCs. DVDit! can create interactive titles in DVD-Video, DVD-ROM, and cDVDô formats. About Sonic SolutionsBased in Marin County, California, Sonic (http://www.sonic.com) is the leading manufacturer of solutions for DVD publishing and interactive, streaming video on the Internet. Sonic DVDit! ( http://www.dvdit.com) is the first application for DVD authoring targeted at consumers and corporate video producers, and is bundled with major video editing, capture, encoding and media production systems. Streaming DVD is the first interactive technology based on DVD for content distribution over the Internet. Sonic DVD Creator and DVD Fusion are the most widely-used systems for professional DVD publishing, and are installed worldwide at major studios, post production facilities and in corporate marketing departments. SonicStudio HD is the leading digital workstation for preparing audio for release on CD and the first for creating content for the new DVD-Audio format. Sonic is also a full voting member of the DVD Forum, the standards-setting body for the DVD format.

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http://www.sonic.com
http://www.dvdit.com