THXÆ Surround EXô Now Available In THX Select Products

27-Feb-01

The first THXÆ Select products to offer THX Surround EXô are now available from several major audio brands, offering the benefits of this new feature to a broader customer base. THX Surround EX, an enhancement to digital sound that decodes a back surround channel in a film soundtrack, was first available in THX Ultra products.""The reaction to THX Select from both consumers and manufacturers has been very positive,"" said Monica L Dashwood, Lucasfilm THX General Manager. ""With the value added that THX Surround EX provides, THX Select certified receivers will more than ever deliver on the programís promise of ëbest in classí performance.""There are THX Select AV receivers with THX Surround EX from Integra, Onkyo and Pioneer Elite. They include the Integra DTR-7.1, the Onkyo TX-DS787 and the Pioneer Elite VSX-35TX. In addition, Kenwood introduced a new THX Select receiver at the International Consumer Electronics Show - the VR-510 with DolbyÆ Digital and DTSÆ Digital Surroundô decoding.""We're pleased to reaffirm our commitment to the best in home theatre with the launch of the THX Select certified VR-510 receiver."" said Brian Towne, Kenwood National Product Manager for Home Electronics. ""This spring Kenwood will be introducing a full range of THX certified products, which will include THX Ultra and THX Surround EX technologies.""""THX Select has been a real success story for us,"" said Michael Wakeman, Executive Vice President, Pioneer Home Electronics. ""Our first THX Select receiver was our best selling Elite model because of the enormous value it offered consumers. Thatís why weíve expanded our THX Select line and enhanced the series with a THX Surround EX model, providing even more value.""In speakers, Mordaunt-Short recently added a THX Select system, the Declaration Series 500. This system is comprised of the Model 502 front left and right speakers with built-in powered subwoofers, the Model 504 center channel speaker and the Model 506 dipole surround speakers.""For us, THX Select certification is a key part of our U.S. marketing plan,"" said James Johnson-Flint, CEO, Mordaunt-Short. ""Weíre re-establishing the brand here, and THX Select certification provides us with immediate credibility in a very competitive marketplace.""For more information about THX, visit www.thx.com.

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