Sony Electronics, Accenture Launch Concadia Solutions LLC

Powerful Digital Asset Management Technologies And Services Now Available To Help Companies Effectively Manage Their Rich Media

27-Apr-01

Sony Electronics and Accenture announced the launch of Concadia Solutions LLC to provide media companies, distributors and other organizations that own rich media with comprehensive digital asset management technologies and solutions. The joint venture leverages the strengths of each company, combining Sony's extensive video and broadcast expertise with Accenture's leading workflow re-engineering and consulting services. Sony is the number one provider of complete audio and video technology systems and solutions to the media and entertainment industry. Accenture is the world's leading provider of management and technology consulting services and solutions. Concadia Solutions enables companies with rich media - including video, music, photos and images - to create, manage, archive and re-purpose assets through multiple channels in order to create new revenue streams and realize operational efficiencies. While various vendors offer individual software, services, and equipment, Concadia Solutions offers complete solutions tailored to each customer's requirements, as well as installation by experts in production video and enterprise software. ""Broadcasters, post-production houses and entertainment studios increasingly are looking to manage their substantial digital assets throughout their network and re-purpose them for a variety of media properties, from television to the Web,"" said Edward Grebow, deputy president of Sony Electronics and president of its Broadcast and Professional Company. ""Originally, we hired Accenture as an advisor based upon their understanding of the digital asset management marketplace. As the work progressed, we recognized each other's complementary strengths, and decided to form Concadia Solutions."" According to Accenture research, revenues from digital television and rich media, including basic service, premium channels, video-on-demand and other interactive services are expected to reach approximately $30.1 billion by 2005 (of which video on demand accounts for $3.2 billion). ""We have seen tremendous interest from broadcasters and video content owners in digital asset management, and are excited to form Concadia Solutions with Sony Electronics, a recognized leader in video-based equipment and solutions,"" said Hap Brakeley, Accenture - North America Managing Partner, Media & Entertainment industry group. ""We are creating an end-to-end solution that combines a broad range of hardware and software with Accenture's experience in digital asset management."" Norm Rickeman, currently a partner in Accenture's Media & Entertainment industry group, has been named Acting President of Concadia Solutions. ""This is an exciting opportunity to build a business around rich media asset management with backing from market leaders, Accenture and Sony,"" said Rickeman. ""Owners of media assets are looking for ways to generate additional revenues and reduce costs. We believe Concadia Solutions has put together a leading end-to-end solution to help content owners improve their return on investment."" Digital asset management systems involve workflow re-design, enterprise software, and technological support for multiple video and audio formats. With digital asset management solutions, organizations benefit from the ability to preserve and re-use digital assets for future use, facilitate centralized access to content, improve workflow, minimize time to market, enhance business decisions, and identify and leverage new business models. Concadia Solutions was formed using staff and resources from Sony Electronics and Accenture and is headquartered in San Jose, California. Concadia Solutions provides services to clients throughout the United States and Canada. More information about Concadia Solutions is available at www.concadia.com. For more information about Sony Electronics' Broadcast and Professional Company (BPC), visit www.sony.com/professional. For more information about Accenture, visit www.accenture.com.

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