New DIRECTV Customers Receive $50 Credit When Purchasing A Two- Or Three-Room DIRECTV System

25-Mar-02

DIRECTVÆ, Inc., the nation's leading digital satellite television service provider, is launching a national retail offer that provides new residential customers, who purchase a two- or three-room DIRECTV system, a $50 credit on their bill. New residential customers who purchase any two- or three-room DIRECTV system between March 24, 2002 and April 20, 2002, and subscribe to one year of any TOTAL CHOICEÆ or OPCION EXTRA ESPECIALÆ package ($31.99 per month or above) within 30 days of purchase, will receive a $50 credit from DIRECTV*.""This offer will provide new customers with a whole-house solution delivering a wide array of DIRECTV programming that every member of the family can enjoy,"" said Susan Collins, Senior Vice President, Marketing, DIRECTV, Inc. ""Offering a $50 credit on a multi-room system makes DIRECTV even more affordable and enables new DIRECTV customers to enjoy hundreds of digital-quality channels."" The TOTAL CHOICE PLUS with Local Channels package for $39.99 consists of more than 130 channels, as well as local channels in all DIRECTV local channel markets. DIRECTV also provides customers with access to more than 30 premium movie channels and more than 25 specialty and regional sports networks, such as Fox Sports World, The Golf Channel, and NBA TV.In addition, DIRECTV offers its customers access to more than 55 pay per view choices a day, and a wide variety of professional and collegiate sports subscriptions, including NFL SUNDAY TICKETô, NBA LEAGUE PASS, and MEGA MARCH MADNESSÆ.Customers of the DIRECTV PARA TODOSô service have access to more than 45 channels of the best in Spanish language programming available from the U.S. and Latin America, and access to more than 210 various English language channels, including sports packages, pay-per-view movies and events, and local channels in areas where available. For more information, visit www.directv.com.

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