Sony Expands Flat-Panel TV Line With Focus On LCD Technology

46-inch QUALIA 005 HDTV and New 19- and 23-inch HD Ready Sets Broaden Sony's Flat-Panel LCD TV Category From 19 to 46-inch Screen Sizes

13-Jan-05

Enhancing Sony Electronicís lines of flat-panel TV sets, introduced were two new high-definition (HD) flat-panel LCD televisions.The new KLV-S23A10 (23-inch) and KLV-S19A10 (19-inch) models signal the company's growing emphasis on LCD-based flat-panel TVs. They join a flat-panel lineup that also includes the recently announced, top of the line QUALIA 005 model. The QUALIA 005 is a LCD flat-panel television equipped with a Triluminosô LED backlight system. To compliment this new panel technology, the QUALIA 005 features Sony's WEGA Engine HD system which can project real texture and true high-resolution quality of a High Definition (HD) signal. Using Sony's proprietary HD-to-HD conversion algorithm, it re-creates standard and HDTV signals to the full HD (1920 x 1080) quality and widens the color gamut to maximize the advantage of Triluminos LED backlight system. Also built in is a 100W S-Master full digital audio amplifier.The company is ""clearly demonstrating the rapidly increasing demand for flat-panel televisions in screen sizes that are both big and small,"" said Greg Gudorf, Vice President of TV marketing for Sony Electronics. ""These new models are just the start of a major LCD product expansion."" The new KLV-S23A10 (23-inch) and KLV-S19A10 (19-inch) LCD televisions each feature a HDMI (High-Definition Multimedia Interface) connection, allowing the transfer of uncompressed digital signals to provide the best possible picture. These sets incorporate a high-performance, 1-chip video processor which integrates a 3D comb filter with a motion adaptive IP converter, improving picture contrast and detail while reducing video noise and image blur during fast action scenes. Additional features included are the CineMotionÆ reverse 3:2 pulldown circuitry to provide a consistently smooth image and a Dynamic Picture Processor to deliver a crisp, realistic image. To compliment the great picture performance, sound quality has also been improved. The new models feature a digital amplifier with an SRSÆ TruSurroundÆ audio system. With just two speakers, the KLV-S23A10 and KLV-S19A10 displays provide an outstanding surround sound experience. For added convenience, both new models provide access to Sony's WEGA GATE on-screen guide. This on-screen operation guide provides a new level of usability. A push of a button enables you to perform a variety of tasks intuitively on a simple control panel. This easy to use on-screen guide provides direct access to favorite channels, external inputs and the TV menu. With an emphasis on eye-catching design, the two new LCD models have a thin, sleek look with a tilt and swivel tabletop stand for flexible viewing angles. Both models feature six sets of A/V inputs (three composite and S-Video pairs, one component, one PC and one HDMI) so they can be hooked-up easily to a Sony DVD DreamÆ system, ES series audio/video components or any DVD player, with additional room for a Mini-DV camcorder, VCR and more. The high-definition KLV-S23A10 and KLV-S19A10 flat-panel LCD televisions will be available this spring for about $1,300 and $1,100, respectively. The QUALIA 005 digital cable ready HDTV set will also be available this spring for about $12,000.