Screen Innovationsí Mirage Screen Takes Center Stage At CEDIA EXPO 2005

10-Aug-05

Screen Innovations is launching its latest breakthrough for home and commercial viewing, the new Mirage Screen, at CEDIA EXPO 2005. Mirage is a front projection screen that allows users to enjoy crisply defined images in high-brightness environments. Screen Innovations will host its product showcase in Booth #1824, demonstrating Mirage as well as selections from throughout its line, including the ScreenAccents line of attractive screen frame decorative options. The CEDIA EXPO 2005 technology show and convention is running from September 7 to 11 in Indianapolis, Indiana.ìCEDIA EXPO is a great venue for us to introduce the Mirage Screen,î said Ryan Gustafson, President of Screen Innovations. ìCustom integrators who have had success with our ScreenAccents line of decorative screen fascia will now have another powerful tool at their disposal to better serve home viewers. We expect the Mirage to have a great impact at CEDIA EXPO, and weíre looking forward to bringing on new dealers with the introduction of this exciting product.îMirage represents a true breakthrough as it allows viewers to enjoy a realistic, big-screen home theater experience in virtually any setting, transforming home theater into entertainment for the home. With a patented high-contrast filter that covers 60% of the screen surface, Mirage achieves a contrast ten times greater than that of ordinary projection screens. The filter allows the projected image to be reflected by the screen while effectively absorbing incidental light from sources such as windows and room lighting. As a result, the screen is virtually unaffected by ambient light.Another innovative concept Screen Innovations has pioneered, and offers exclusively, is their ScreenAccents series of fixed frame dÈcor options. No longer are clients, interior designers and custom integrators limited to the single option of a black screen frame fascia.? ScreenAccents is a dramatic departure in projection screen aesthetics, and has wide appeal in any number of fashionable interiors.? Exotic Hardwood frame fascia and ten Textured Fabric Frame color options make SIís Reference model line-up of ScreenAccents the most customizable and finely finished fixed screens on the market today. Screen Innovationsí also offers the unique reseller advantage of Custom Labeling. It allows the reseller to increase the power of its name recognition through discreet but effective advertising on each screen they sell. Privately labeled screens increase consumer awareness and purchasing confidence, thereby boosting overall sales.

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