March 22, 2010

Stringent higher standard ensures that Bell’O cables are enabled for all the new HDMI 1.4 features

By Gary Reber

Bell'O® International, a leading manufacturer of consumer electronics accessories, is proud to announce the very first Simplay HD 2.0 certified cables. Bell’O High-Speed HDMI Cables with Ethernet are not only among the earliest HDMI 1.4 capable cables to reach the market, but are the first to achieve certification under the new Simplay HD 2.0 test specification for cable. The Simplay HD cable testing regimen goes above what is required for HDMI Authorized Test Center testing, only awarding certification to those cables that pass a higher criteria of performance.
The certification ensures that Bell'O HDMI cables will perform flawlessly with the entire palette of exciting new audio and video features enabled by the new HDMI 1.4 standard, including 3D support, Audio Return Channel, HDMI Ethernet Channel, Additional Color Spaces, 4k support and Content Type. These cables are backward compatible with all HDMI enabled devices on the market today and will be future-ready as device manufacturers implement more 1.4 features going forward.
Marc Sculler, CEO of Bell’O International states, “Bell’O is
committed to providing the finest home entertainment experience that today's digital components can offer.  We're pleased to be the first to meet and exceed Simplay Labs stringent 2.0 performance requirements, which assures consumers of total compatibility with all the new HDMI 1.4 features which will begin appearing on the market this year."
“Bell’O has always shown us they want their products to be the best," said Damon Vanderhorst, Director of Operations for Simplay Labs. "We’re excited to continue our relationship and award them the very first Simplay HD certification for HDMI cables under our new Simplay HD 2.0 test spec.  Ultimately this means that Bell'O's retailers and consumers get the best experience possible.”
Bell’O HDMI cables are built with Lifejacket™ cable covering, which provides outstanding flexibility and durability.  Their conductors employ 99.99% oxygen free copper and 24K gold plated connections for the ultimate in conductivity and corrosion resistance. This superior construction, along with the Simplay HD 2.0 compliance and UL and CL3 certification for in-wall installations, means integrators
and installers can finally offer their customers a truly future-proof in-wall solution.
About Bell’O International
Ò International, founded in 1988 and winner of the Electronic House Product of the Year award from 2002 - 2008, is a designer and manufacturer of premium audio/video furniture and consumer electronic accessories. Consumers have come to trust and depend on Bell’O for its unparalleled attention to detail in aesthetics, technology and functionality. This is why our slogan is “simply…beautifulÒ”. Bell’O is a world renowned supplier to the consumer electronics industry for premium furniture, home theater seating, Bell’O Flat-Panel TV Wall Mounts, TV Wall Mounting Kits For Dummies, TV screen cleaner kits,
furniture polish kits, cable management systems and audio/video cables.
Headquartered in Morganville, New Jersey, Bell'O designs its products in the USA and Italy.   Bell'O products are available only through authorized retailers.  
Call Bell'O at (732) 972-1333 for the name of an authorized retailer near you or visit them online <> . For specific questions regarding Bell’O merchandise contact them via email at <> .

Tags: - equipment - - Bell'O International - - High-Speed HDMI Cables - - v1/4 - - Simplay HD 2.0 certified -