Digital Projection And Ballantyne Develop Electronic Display Alliance
Digital Projection and Ballantyne of Omaha have announced a strategic alliance in the development and distribution of advanced digital display systems. The agreement includes researching how new electronic large format innovations can be developed, even enhanced, by studying existing cinema industry technology. The collaboration with Ballantyne - a leading manufacturer of traditional motion picture film projection and entertainment lighting equipment - offers both companies notable access to the industryís mature and future technologies, said Brian Critchley, Digital Projectionís Executive Director. ""We are delighted to join with Ballantyne in exploring new electronic display opportunities. Ballanytneís long-standing relationships with the worldís major exhibitors and global distribution capabilities are a perfect match for our expertise,"" said Critchley. ""Digital Projection has achieved great market success with our current range of Power Displays. Our association with proven market leaders, such as Ballantyne, will expand the projection solutions we currently provide to the market,"" added Mike Levi, President of North American operations. ""We are eager to explore methods of complementing one anotherís present offerings through a ësharingí of ideas and technologies."" The collaboration will strengthen the projection industry and spawn innovative display solutions. ""This agreement positions both companies to prosper from future developments in the motion picture industry,"" added John Wilmers, Ballantyneís President and CEO. Digital Projectionís Power Displays, large-venue theatrical, presentation, entertainment and multimedia projectors, are capable of reproducing video or computer-generated sources with film-like quality and ultra-bright imagery. According to the company, the Power Displays line of projectors is a result of over a decade of revolutionary development between Digital Projection and Texas Instruments. Power Displays are said to represent the highest-level execution of Texas Instrumentsí 3-chip, Digital Light Processing (DLP) technology. In June 1998, Power Displays and Texas Instruments DLP were awarded two Emmy AwardsÆ for technical achievements in broadcast engineering by the Academy of Television Arts and Sciences, Los Angeles. Power Displays are the first and only projector to win the coveted award. For more information phone Tim Butler at 770 420 1350 or fax 770 420 1360 or e-mail tbutler@digitalprojection.com. Visit www.digitalprojection.com. Ballantyne of Omaha is the worldís leading supplier of commercial motion picture equipment utilized by prominent theatre chains including Regal Cinemas, AMC and Loews Cineplex, and specialty projection equipment used by location-based entertainment providers such as The Walt Disney Co., Universal Studios, IMAX and MegaSystems. Ballantyne of Omaha also manufactures, rents and leases specialty entertainment lighting products used at top arenas, television and motion picture production studios, theme parks and architectural sites.