Avid Selects Sonic DVDit! For Avid ePublisher

New Streaming Video System To Include Sonic DVDit! For Direct DVD Publishing

13-Apr-00

Sonic Solutions announced at the National Association of Broadcasterís convention (NAB) that Avid Technology (NASDAQ: AVID) will bundle Sonic DVDit! _ the worldís leading DVD authoring solution _ with Avid ePublisher, Avidís new streaming media publishing tool.""Avid ePublisher is all about COPE-ing, allowing our users to ëCreate Once and Publish Everywhere,í"" said Chad Stalker, ePublisher Product Manager at Avid Technology. ""By integrating Sonicís award-winning DVDit! application, we are able to add DVD publishing and offer a true multi-format streaming media tool for creating content that can be distributed to the Web, DVD and DV.""Targeted for the New Media Producers in the corporate, education, Web broadcasting and traditional broadcast markets, Avid ePublisher combines the power of Avid video editing with integrated HTML authoring and streaming video content publishing. With the addition of Sonic DVDit!, Avid ePublisher will further allow users to create content for DVD.""Every day more and more people are communicating with video through a wider number of vehicles _ laptop computers, television and the Web,"" said James Manning, DVDit! Product Manager at Sonic Solutions. ""Avid ePublisher is the first system to blend video editing, presentation and HTML graphics into a single application. Weíre pleased that Avid has selected Sonic DVDit! to empower video publishers to go from camcorder to content creation to DVD with a single, integrated system."" About Sonic DVDit! Sonic DVDit! is the easiest way to publish on DVD. Combining a simple and straightforward user interface with Sonic's award-winning DVD multiplexing technology, DVDit! gives video professionals, graphic designers, artists and video enthusiasts the power to create stunning interactive DVD content on their PC. DVDit! is compatible with AVI and QuickTime video files, allowing users to incorporate virtually any video content _ from DV to D1 _ into DVDit! projects. With a simple drag-and-drop interface, building DVD titles is as easy as selecting a menu background and then dragging and dropping an AVI, QuickTime or MPEG-2 video file. DVDit! automatically builds buttons and interactivity, multiplexes and formats content and records to CD-R or DVD-R for playback in consumer set-top DVD players or DVD-equipped PCs. DVDit! can create interactive titles in DVD-Video, DVD-ROM, cDVD and Streaming DVD formats.About Avid ePublisher Avid ePublisher is the first complete streaming media publishing application _ giving users the power to capture and edit their video content, combine it with graphics, slides and text and create HTML-based interactive content. The finished product can then be published directly on the Web, CD or DVD. Avid ePublisher features an intuitive user interface with storyboards, video capture and editing, template-based HTML content creation and push-button-easy digital encoding and publishing.About Avid Technology Avid Technology, Inc. is an international, industry-leading provider of digital audio and video tools for information and entertainment applications. The companyís products are used by a variety of customers worldwide including film, television and interactive content producers, corporate communicators, TV news broadcasters, and consumers. For more information, visit www.avid.com.About Sonic Solutions Based in Marin County, California, Sonic (http://www.sonic.com) is the leading manufacturer of solutions for DVD publishing and interactive, streaming video on the Internet. Sonic DVDit! (http://www.dvdit.com) is the first application for DVD authoring targeted at consumers and corporate video producers, and is bundled with major video editing, capture, encoding and media production systems. Streaming DVD is the first interactive technology based on DVD for content distribution over the Internet. Sonic DVD Creator and DVD Fusion are the most widely-used systems for professional DVD publishing, and are installed worldwide at major studios, post production facilities and in corporate marketing departments. SonicStudio HD is the leading digital workstation for preparing audio for release on CD and the first for creating content for the new DVD-Audio format. Sonic is also a full voting member of the DVD Forum, the standards-setting body for the DVD format.

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http://www.sonic.com
http://www.dvdit.com