DVDPlanet.com And Widescreen Review Enter Into Exclusive Online Sales Agreement

DVDPlanet Is Sole E-Commerce Partner For DVD Software At WidescreenReview.com

12-Jul-00

DVDPlanet.com, the wholly owned e-commerce subsidiary of Image Entertainment Inc. (NASDAQ: DISK), announced the signing of a two-year exclusive sales agreement with WSR Publishing Inc., publishers of Widescreen Review magazine. As part of the agreement, DVDPlanet has the exclusive ""Buy It Now"" links for DVD software on the Widescreen Review Web site. Widescreen Review will utilize the ""DVDPlanet Satellite Syndicate"" performance-based affiliate marketing program, administered by Be Free Inc., to point traffic to DVDPlanet. The two companies will develop cross-marketing and promotional efforts designed to increase traffic to both sites. The partnership will allow DVDPlanet to leverage Widescreen Review's proprietary online content to enhance the consumer's shopping experience. Select editorial content from Widescreen Review, referring specifically to the audio and video quality of DVDs, can be found on the DVDPlanet site. This content will provide the consumer, shopping on DVDPlanet, the ability to make a more informed buying decision. Additionally, subscribing to the print version of Widescreen Review can be done through the DVDPlanet site. David Borshell, Image Entertainment's Chief Operating Officer, commenting on this most recent DVDPlanet announcement, stated, ""The overall agreement, and especially the inclusion of DVDPlanet's ëBuy It Nowí links on Widescreen Review's site, will help to promote DVDPlanet to a perfectly targeted DVD consumer. This partnership provides DVDPlanet with editorial content which will better educate its growing consumer base."" DVDPlanet.com is a best-of-breed e-commerce site focusing attention exclusively on the DVD format, providing consumers with streaming content, editorial features, product reviews, a weekly newsletter and one of the most comprehensive DVD databases online. Visit DVDPlanet online at http://www.dvdplanet.com. Widescreen Review is an online, and in-print, premier home theatre magazine. The publication is known as ""The Essential Home Theatre Resource."" Visit Widescreen Review online at http://www.widescreenreview.com. Image Entertainment is a leading aggregator of content for DVD with nearly 1,200 Image-exclusive titles in release. The company also has exclusive videocassette, broadcast, streaming video and downloading rights for certain properties. The company maintains its distribution facility in Las Vegas, Nevada and is one of the largest distributors of DVD programming in North America. Additionally, Image has distribution agreements in Japan, Australia, the United Kingdom, Germany, Austria, German-speaking Switzerland, Belgium, Luxembourg and The Netherlands for select programming in the DVD and videotape formats.

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