Good Guys To Introduce Panasonic DVD Video Recorder

First DVD Video Recorders To Hit Shelves This Fall

4-Aug-00

Good Guys announced that it will be one of the first in the nation to offer Panasonic Consumer Electronics Company's (PCEC's) soon-to-be released DVD Video Recorder. The product is expected to be available in late September 2000 at all 79 Good Guys locations and will be demonstrated at a customer event at the Santa Clara, California Good Guys store as part of Panasonic's national introduction. ""The DVD Video Recorder opens up a new realm of possibilities for digital enthusiasts and will push the DVD format deeper into the mainstream,"" said Rusty Osterstock, General Manager of PCEC's DVD Division. ""Good Guys' experience in introducing new technologies and accurately and effectively explaining the features and benefits to customers through their knowledgeable sales staff creates a great retail evnvironment for our first DVD recorder."" Good Guys will offer the Panasonic DMR-E10 DVD Video Recorder which will allow consumers to record high-quality images directly from their television, personal computer or digital camcorder and create their own DVDs using MPEG-2 encoding with Hybrid VBR (variable bit rate) technologies. The product features DolbyÆ Digital 2-channel audio recording for true-to-sound audio reproduction as well as imaging capabilities to improve the picture quality of old VHS videotapes and other recordings. ""Our growing customer base of early adopters and tech-savvy consumers thrive on digital technologies and the ability to use various media interchangeably,"" said Cathy A. Stauffer, Vice President of Merchandising, Good Guys. ""With the Panasonic DVD Video Recorder our customers will have the ability to easily record and store video on DVD-RAM discs, transfer previous recordings, and view them any time they want, greatly expanding the capabilities and practicalities of the DVD format and meeting the demands of thousands upon thousands of customers."" Good Guys currently carries a broad range of Panasonic audio, video, television and mobile electronics products and is one of the largest specialty retailers of Panasonic consumer electronics in North America. Panasonic consumer DVD products are marketed in the United States by Panasonic Consumer Electronics Company (PCEC), a division of Matsushita Electric Corporation of America (MECA). MECA is the principal North American subsidiary of Matsushita Electric Industrial Co., Ltd., of Japan, one of the world's largest producers of electronic and electric products for consumer, business and industrial use. Consumers seeking more information on the company's products can call Panasonic's Customer Call Center at 800 211 PANA or access Panasonic's home page at www.panasonic.com. Good Guys is a leading specialty retailer of consumer entertainment electronics, offering a distinctive selection of fully featured digital and high-tech products from more than 100 of the world's most respected manufacturers. Founded in 1973, Good Guys currently operates 79 stores in California, Nevada, Oregon and Washington. For more information, visit www.goodguys.com.

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http://www.goodguys.com
http://www.panasonic.com