Underscoring one of the hottest trends in consumer technology, the 2001 International CES will showcase innovative wireless systems and products through keynote addresses, executive briefings, supersessions, exhibits, training sessions focused on the wireless retail store environment and other educational sessions for the wireless retail community. The 2001 CES - ìYour Source For Workstyle And Lifestyle Technologyî will be held Saturday, January 6 through Tuesday, January 9 in Las Vegas, Nevada.Three tracks on the CES conference program will focus on issues relating to wireless technologies and products with a special wireless luncheon supersession to be held on Monday, January 8. During the supersession, industry leaders Philip Christopher of Audiovox Communications Corp., Per-Arne Sandstrom of Ericsson Inc., Mike Zafirovski of Motorola's Personal Communications Sector and Kari-Pekka Wilska of Nokia Inc. will discuss when third-generation (3G) wireless technology will become a reality, how it will effect the wireless industry, what consumers can expect and how companies can capitalize on what promises to be an explosive market. Editor-In-Chief of Wireless Review Rhonda Wickham will serve as moderator for the supersession. Wilska also will keynote the Consumer Electronics Association's (CEA) annual Leaders in Technology Dinner, an invitation-only event held during CES on Sunday, January 7 at the Aladdin Hotel.The wireless conference track will introduce CEA's new Wireless Training Program, designed to aid wireless retailers in selling convergent products and services, gaining insight into new training techniques for store personnel, maximizing customer opportunities and generating larger profits. Attendees will receive in-depth training on wireless sales techniques for both the Web and the sales floor and will learn how to maximize customer interaction and prepare salespeople to sell the latest in wireless products and services. Retailers who attend all eight training sessions will receive a certificate of completion. ""The strides being made in wireless technologies today are going to revolutionize the way we live and work as they continue to be integrated into a wide range of consumer products,"" said Karen Chupka, Vice President of Conferences and Events for CEA, the sponsor, manager and producer of CES. A recent CEA market research survey shows 47 percent of Americans say they expect to own a wireless phone that has access to the Internet and e-mail within the next three years. In the same survey, 29 percent of respondents also were interested in owning a wireless phone integrated with a hand-held PC.Ten sessions on the wireless technology track will cover 3G and wireless platforms, the selling and marketing of new wireless products and accessories, eLearning and how to increase profits through knowledgeable salespeople. A $396 advance registration fee covers all supersessions, keynotes and the entire wireless conference track, plus more than 60 other paid sessions. ""International CES embraces the convergence of wireless products and services, and through that, intends on energizing the wireless retail community with focused, informative, educational and exciting sessions,"" added Chupka.While CES encompasses four exhibit facilities, most of the wireless exhibits will be located in the Gold Pavilions and Riviera Hotel. Audiovox, Ericsson, Motorola, Nokia and Siemens are among the companies showcasing wireless technology at CES. The Bluetoothô Pavilion, sponsored by the Bluetoothô Special Interest Group (SIG) in the North Hall of the Las Vegas Convention Center (LVCC), will display the technological revolution enabling two-way transmission of data and making efficient, fast, wireless connections a reality. The IrDA Pavilion, sponsored by the Infrared Data Association, also in the North Hall of the LVCC, features wireless technology for connecting consumer electronics in the home and office such as PDAs, printers, desktop adapters, notebooks, wireless phones, cameras and palm devices. For more news on CES before, during and after the show, visit www.CESweb.org, the interactive source for CES information.
Read More:
http://www.CESweb.org