Sonic To Deliver Expanded DVD-Audio Authoring Solutions Using Technology From Matsushita (Panasonic)

25-Apr-01

Sonic Solutions (NASDAQ: SNIC) announced at the National Association of Broadcasters (NAB) convention a collaboration with Matsushita Electric Industrial Co., Ltd, (MEI) to integrate the DVD-Audio authoring system developed by MEI into Sonic's industry-leading DVD production systems. Sonic was the first to bring commercial DVD-Audio production to the market, and the collaboration with MEI will extend Sonic's offering to yield a complete set of feature-rich, productivity-enhancing tools that will assist audio and video professionals in creating the first wave of DVD-Audio titles for the retail market. ""We are extremely pleased to be working with MEI, who played an important role in determining the DVD-Audio specification. Including the MEI toolkit in our product line will ensure that our DVD-Audio authoring systems continue to provide the most extensive range of features as well as offer the top performance that our customers have come to expect,"" said Yuki Miyamoto, Director of Business Development at Sonic. The integration of MEI's DVD-Audio authoring interface with Sonic's DVD-Video and audio production technology will enable professional production facilities to dramatically increase their throughput of DVD-Audio titles. The result is a simplified user interface and intuitive drag-and-drop operation, which eliminates the need to understand the complexities of the DVD-Audio format, expanding opportunities for new facilities to enter DVD-Audio production. The complete toolset is designed to adhere strictly to the DVD-Audio specification, and will benefit from both Sonic's and MEI's extensive involvement with hardware player manufacturers in performing extensive compatibility testing during the early days of the DVD-Audio format. ""We at Matsushita believe that our DVD-Audio toolkit is the best available technology to use based on our experience in DVD-Video authoring, already in use by leading studios for producing high quality DVD movie titles,"" said Mr. Kazuhiro Tsuga, Deputy Director of the Multimedia Development Center at Matsushita Electric Industrial. ""Our joining forces with Sonic, the leading provider of DVD-Audio solutions, demonstrates our confidence that Sonic's system is the most efficient solution for the next generation of audio production."" Sonic Solutions created the industry's first DVD-Audio production system, Sonic DVD CreatorÆ AV, which includes SonicStudioÆ HD, Sonic's system for high density audio production and Sonic's DVD Creator for authoring DVD-Audio and DVD-Video titles. SonicStudio HD is built upon the innovative HDSPô Processing Architecture and supports editing and mixing of multichannel audio at sample rates from 44.1 kHz to 192 kHz. For more information about Matsushita Electric Industrial Co., Ltd., visit www.panasonic.co.jp/global. For more information about Sonic Solutions, visit www.sonic.com.

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