Denon Licenses SRS Labs' TruSurround In DVD Players

4-Jun-03

SRSÆ Labs, Inc. (NASDAQ: SRSL) announced that it has signed a technology license agreement for its patented TruSurroundÆ technology with Denon, Ltd. The first product to ship under this new agreement is Denon's DVD-2900 DVD-Audio/Video & Super Audio CD player, Denon's first-ever, all-format universal optical disc player. The new player began shipping in the United States in May with an estimated retail price of $999. This is the first Denon DVD player to offer TruSurround technology, which offers surround sound over two-speaker systems and headphones. ""We are proud that our TruSurround technology continues to be chosen by high-quality DVD player manufacturers such as Denon,"" said Ted Franceschi, Executive Vice President of Licensing and General Manager for SRS Labs. ""This new agreement is a prime example of our strategy to penetrate new accounts, while expanding the use of our technologies in the higher-end DVD player market. We look forward to working with Denon and leveraging our audio expertise to bring the most innovative audio technologies to their customers.""Industry reports show that only 30 percent of U.S. households have a multi-speaker system in their homes. The patented TruSurround technology enables the other 70 percent of home theater listeners to enjoy a surround sound experience with just two speakers, including the internal TV speakers or two external stereo speakers. TruSurround has been featured in over 15 million consumer products globally, including televisions, set-top boxes, and both software and hardware DVD players from the world's leading manufacturers. It has been featured in DVD players from over 20 brand names including Aiwa, Emerson, Funai, Hitachi, LG, Magnavox, Marantz, Mitsubishi, Panasonic, Philips, Pioneer, RCA, Sanyo, Sharp, and Sylvania, among others. Software DVD players from Cyberlink, InterVideo, and Orion Studios include TruSurround, and set-top boxes with TruSurround are available from Hughes Network Systems and Sony. TruSurround is also featured in televisions from Mitsubishi, Sony, Sylvania, Toshiba, and others.Stephen Baker, Denon Senior Vice President of Sales and Marketing said, ""Denon has a strong heritage as an audio company and the sound quality of our products has always been paramount. In fact, we consider our DVD players to be audio components as much as they are video playback devices. We are excited to now offer our customers the ability to enjoy a powerful and realistic surround experience from two-channel audio sources through the use of SRS Labs' TruSurround technology.""To hear an online demonstration of TruSurround, visit www.srslabs.com/LicensingTechMultichannel.asp#TS.For more information about Denon, visit www.denon.com. For more information about SRS Labs Inc., visit www.srslabs.com.

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