HDTV Update Meetings To Be Held In Six New Markets This Fall, Says CEA

10-Jun-03

The Consumer Electronics Association's (CEA) popular ""HDTV Update"" program is being expanded to six additional digital television (DTV) markets this fall. These industry breakfast meetings--already conducted in 15 of the top 20 DTV markets across the country--provide a national perspective of where the analog-to-digital TV transition is heading. Significantly, the program brings together local cable operators and broadcasters with retailers and other local DTV leaders to discuss collaboration to achieve greater consumer awareness of the best of DTV--high-definition television (HDTV). The six markets, selected based on a strong retail HDTV presence, as well as the breadth of DTV cable operators and broadcasters, are: Denver, Colorado (September 16); St. Louis, Missouri (September 17); Orlando, Florida (September 30); Cleveland, Ohio (October 1); San Diego, California (October 15), and Sacramento, California (October 16). ""Sales of HDTV products, wider availability of HDTV on cable and satellite, and more programming confirms that this transition is moving ahead full-steam,"" said Jim Barry, CEA media spokesperson who leads the HDTV Update presentations. ""Nonetheless, there still is a great deal of confusion, especially among consumers. Bringing together these parties at the local level will work toward reducing that confusion and help to keep the momentum building.""The HDTV Update meetings are open to anyone in the retail, broadcast, cable, and content or programming industries, involved in the HDTV transition. Anyone interested in attending these programs should contact Bob Loder, Golden Loder Associates, 908 889 8300 ext. 121, or bloder@goldenloder.com.

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