DVD Sales Continue To Rise In October In Anticipation Of Holiday Season

14-Nov-03

With the holidays just around the corner, manufacturer-to-dealer sales of DVD products continued to increase during October, according to figures released by the Consumer Electronics Association (CEA). Year-to-date sales for both DVD players and TV/DVD combinations are rising significantly as consumers continue to opt for digital video products over analog. Factory-to-dealer sales of standalone DVD players reached nearly 2.5 million units for the month of October--an increase of 46 percent, compared to the same period in 2002. Sales of TV/DVD combinations increased 242 percent over October 2002 with sales of 107,656 units. Year-to-date sales remain strong with totals for standalone DVD players up 25 percent compared to 2002, with more than 15 million units. TV/DVD combination year-to-date sales now total more than 1.1 million units, representing an increase of 254 percent, compared to the same period in 2002. Data cited in this release is available for purchase through CEA's Market Activity Reports and Analysis (MARA) program. For more information, visit www.eBrain.org/mara.For more information about CEA, visit www.ce.org.

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