U.S. Front Projector Growth Of 45-Percent In 2003, 51-Percent Expectation For 2004, Outpaces World

14-May-04

The Worldwide market for front projectors grew from 1,840,000 units in 2002 to 2,490,000 units in 2003, and is predicted to grow to about 3,620,000 units in 2004, according to Pacific Media Associates (PMA), the Menlo Park, CA market research firm that tracks the Worldwide large-screen displays market. These newly-released figures include all electronic projectors of all sizes, sold either to organizations or individual consumers, and are updated quarterly in the Market Outlook reports component of PMAís Large-Screen Displays Industry Service. ìThe front projector market has long demonstrated a strong sensitivity to product prices, and the dramatic decrease that accompanied the emergence of the sub-$1,000 ìcrossoverî models during 2003 clearly fueled an important portion of this strong units growth,î said Michael Abramson, who directs PMAís research efforts in front projectors. ìBecause of this large decrease in the average selling price, though, revenues actually declined 2-percent, from US $5.68 billion in 2002 to US $5.55 billion in 2003. However, we believe that prices will stabilize somewhat in 2004-partly because the supply of projectors is now lagging demand due to a shortage of lamps for some of the most popular model designs-so we expect revenues to grow a healthy 28-percent in 2004, to about US $7.10 billion. In the United States, the market grew from 579,000 units in 2002 to 840,000 units in 2003, and is estimated to grow to 1,268,000 units in 2004. In revenue terms, the market eked out a 2-percent gain, growing from $1.91 billion in 2002 to $1.94 billion in 2003, with an expected growth of a healthy 31-percent in 2004 to $2.54 billion. ìThe more rapid growth in the U.S. than in the rest of the world is primarily due to its faster economic recovery,î according to Michael Abramson. ìIn particular, the EMEA (Europe, Middle East, and Africa) region should equal or exceed the Americas region (of which the U.S. accounts for about 84-percent ), especially with the expanded membership of the EU, but the strong Euro and continuing structural issues are currently restraining economic growth.î For more information, please visit www.pacificmediaassociates.com.

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