Upgrade To JVC'S Breakthrough DM-JV600U Encoder Provides 4-2-2 Color Sampling Rate Support; JVC Offering Free Optional Upgrade For Cost-Effective HD MPEG-2 Encoder On Purchases Made Through December 2004

12-Aug-04

JVC Professional Products Company announced plans to deliver its revolutionary DM-JV600U HD MPEG-2 encoder with an optional 4-2-2 color sampling upgrade. As part of its long-standing tradition, JVC will offer customers 4-2-2 sampling, providing more color information with greater color accuracy and intensity in the video signal, at a price considerably lower than the nearest competitor. In addition, for a limited time, customers purchasing the DM-JV600U will receive the 4-2-2 upgrade, a $5,000 value, at no additional charge. Broadcast outlets and news organizations desire the very high-quality 4-2-2 support for upstream applications such as backhaul and contribution, where a higher data rate (50 Mbps) secures the best possible signal and ensures the least amount of loss in the editing process. The 4-2-2 process achieves extremely high-quality HD imagery, with more realistic and life-like images than conventional HD 4:2:0 systems. With 4-2-2 support, the DM-JV600U encoder will provide twice the vertical chroma sampling for truer, richer color resolution. ìJVC continues to strive to deliver the breakthrough technologies that the broadcast market desires,î said Lawrence Librach, Assistant Vice President Business Development Broadcast & Entertainment for JVC Professional Products Company. ìThe DM-JV600U is already a popular cost-effective encoder designed for ProHD D-VHS ASI mastering, reviewing dailies and press and preview screenings. With the 4-2-2 option, the encoder is now ideal for higher-end content and satellite backhaul - with functionality and a price that no other manufacturer can match.î The DM-JV600U is the world's first $25,000 HDTV encoder appropriate for cost-effective HD satellite backhaul and contribution as well as electronic news gathering (ENG) and electronic field production (EFP). With the DM-JV600U, broadcasters have the ability to capture and transmit HDTV content from across the street or around the world. A multi-format HDTV encoder featuring JVCís proprietary MPEG-2 encoding technologies, the DM-JV600U accepts SMPTE-292M HD-SDI signals and encodes them into HD MPEG-2 format and provides a transport stream (TS) through its two DVB-ASI interfaces. In order to receive this limited-time free upgrade, customers must accept delivery of the DM-JV600U encoder between August 1, 2004 and December 31, 2004. Additional information is available at www.jvc.com/pro.

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