Blu-ray Disc BD-ROM Specification Adds MPEG-4 AVC High Profile Video Codec; Additional Video Codec Gives Content Owners Maximum Flexibility For High-Definition Packaged Media

1-Sep-04

The Blu-ray Disc Association (BDA) has added the video codec MPEG-4 AVC High Profile to the Blu-ray Disc BD-ROM specification. ""With the addition of the MPEG-4 AVC High-Profile codec, we are offering content owners maximum functionality and flexibility for their high-definition packaged media,"" said Blu-ray Disc spokesperson Maureen Weber, General Manager of HP's Optical Storage Solutions Business. ""This is just one more example of Blu-ray Disc's commitment to be the best medium for high-definition packaged media."" Video codecs are used to compress video images for storage to a disc and then decompress them for viewing. A critical piece to Blu-ray Disc was making sure that any advanced compression codecs included in the specification accomplish the compression and decompression with little or no visible loss of image quality. For more information, please visit www.blu-ray.com.

Read More:
http://www.blu-ray.com