Panasonic Presents New Onyx XVS Series HDTV Plasma Displays; Panasonic Couples Cutting-Edge Flat-Panel Display Technology With Breathtaking Design

16-Sep-04

Panasonic has developed a new, high-performance series of plasma televisions that couples the company's most advanced flat-panel display technology with a bold new concept in home theater design. Panasonic is the best-known brand of Matsushita Electric Industrial Co., Ltd. With their striking, minimalist designs and perfectly flat screens, the new Onyx XVS series plasma sets seem to project images in mid-air, making the Onyx XVS experience a dramatic departure from conventional television. ""The entire front panel is masked by a single pane of glass, with no exposed hardware,"" explains Ed Wolff, Vice President of Panasonic's Display Group. ""When the image appears, the frame seems to disappear. All you see are crisp, clear, deep images that seem to float in air."" Brilliant in every aspect, from its imaginative design to its cutting-edge technology, the new Onyx XVS series provides an extraordinary entertainment experience.The sophisticated Onyx XVS series incorporates Panasonic's most advanced display technology to provide a razor-sharp, breathtakingly brilliant picture: a new Super Real Gamma System steps up gradation to darker parts of an image, up to an astounding 2,048 shades, and provides richly saturated color to reproduce intricate details; a new Color Purity Optimizer corrects color in a three-dimensional color matrix, adjusting hue and brightness independently, providing amazingly realistic color fidelity; a Sub-Pixel Controller refines images by correcting contours at the single cell level. This process improves precision control by 3 times compared with conventional systems. And, a newly-developed motion pattern noise reduction technology dramatically enhances image quality. The Onyx XVS plasma television is offered in 42-inch, 50-inch and 65-inch screen sizes (diagonal screen measurement), each at less than 4 inches in depth. An accompanying multimedia receiver has been designed as a separate component, so as not to detract from the display's elegant aesthetics. The receiver features Panasonic's Digital Access Pack: a group of features that together offer everything needed to enjoy high-definition and digital cable television, exceptional home theater DVD, digital photo albums and more.Additional information on Matsushita Electric Corporation of America and Panasonic is available at www.panasonic.com.

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