CEA Distributed Audio Subdivision Finds New Name And Focus As The Multi Room Audio Video Council (MRAV)

MRAV Council Promotes Technologies For Enjoying Entertainment Media Throughout The Home

9-Dec-04

Expanding its focus to reflect the technological advancements enabling consumers to stream both audio and video content throughout the home, the Consumer Electronics Association's (CEA) Distributed Audio Subdivision is changing its name to the Multi Room Audio Video Council (MRAV). The Council's goal is designed to raise awareness of the value and benefits of multi-room entertainment media in the home among consumers, home builders and real estate agents.""Current trends in the marketplace show that homeowners are not only interested in streaming audio throughout the home, they want to enjoy these same conveniences with their volumes of video content,"" said Peter Hoagland chair of the Multi Room Audio Video Council of CEA. ""It was a natural progression for the Council to incorporate the concept of multi-room video into their outreach plan, as consumer interest and understanding of these entertainment technologies continues to increase.""Named by CEA as one of the 2005 five technologies to watch, media servers which contain a hard disk drive for storing and distributing digital media throughout the home will play an integral role in promoting the benefits of multi-room audio and video options.""The expansion to the Multi Room Audio Video Council will be an important industry initiative as these technologies begin to mature and reach a mass market audience,"" said Gary Shapiro President and CEO of CEA. ""Ranging from simple to advanced custom installations with new products that stream digital content from room to room, this is an exciting industry segment to watch.""A fast growing trend in residential building, builders and professional installers also have made the transition from solely focusing on multi-room audio installations to incorporate video and other home networking technologies that enhance the entertainment value of the home. MRAV hopes to expand its membership group to include hardware manufacturers and other industry organizations that provide multi-room video options for consumers.MRAV is currently working on creating a revised mission statement to reflect its change in focus and will update its current website. The site will provide a variety of resources for consumers and professionals looking to learn more about the advantages of multi-room audio and video, as well as locate area installers involved in this segment.For more information, visit http://www.ce.org

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