NEWS

Electrograph To Distribute Brillian HDTVs To CEDIA Home Theatre And Specialty A/V Retailers

23-Mar-04

In a move to build its base of distributors, Brillian Corporation announced that Electrograph Systems, Inc. will begin distributing Brillianís 720p and 1080p Gen II LCoSô-based HDTVs to its base of more than 5,000 CEDIA home theatre and specialty A/V resellers. Brillianís UltraContrastô HDTVs will be the first LCoS-based HDTVs in Electrographís extensive video product line up. ìWeíve evaluated LCoS-based HDTVs and have been very impressed with the picture quality and extensive high-performance features of Brillianís offering,î said Sam Taylor, President, Electrograph Systems, Inc. ìThis is an ideal offering for our CEDIA home theater resellers. With customizable color temperature and gamma settings, precision grayscale, a solid-state, multi-megapixel light engine, artifact-free image delivery, plus RS232 control, Brillian offers a compelling HDTV solution for our discerning video consumers.î Beginning in March, Electrograph will leverage its eight regional sales offices and three regional warehouses to distribute the Brillian Gen II LCoS-based HDTVs to resellers in the United States and Canada. Electrograph, which has more than 20 years of experience serving the audio/visual markets, offers a complete line of video products and display technology solutions. Electrograph is one of the worldís leading distributors of plasma displays for the professional and commercial markets, including such brands as Pioneer, Hitachi, Panasonic, NEC and Samsung. The company also distributes a full line of audio products and other display technology solutions. The HDTV monitors, based on Brillian's proprietary Gen II LCoS microdisplay technology, feature a three- or six-megapixel light engine and offer the highest commercially available LCOS contrast ratio - up to 2000:1 - in a rear-projection HDTV. The Brillian HDTVs feature exceptional grayscale performance, deep black levels, high brightness, a 170-degree viewing angle, an ultra-fine-pitch 16:9 widescreen, artifact-free full-motion video, and outstanding audio performance. Brillian HDTV products also provide software upgradeability. The Electrograph agreement for CEDIA home theater distribution complements Brillianís recently announced relationship with Starin Marketing for the ProA/V market. ìBuilding our distribution channel is a critical next step and the agreement with Electrograph gives us tremendous coverage in North America as well as added momentum as we ramp production in-house and continue working to secure volume production of light engines in the second half of 2005,î said Bill Fox, Brillian Senior Vice President of Sales.

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