16-Sep-99

ELAN Announces ELAN Essentials Custom Product Grouping

ELAN Home Systems announces an expanded group of products for the custom audio-video installer that include infrared control, video distribution, in-wall speakers, volume controls, power management/surge, AVT Wallplate Kits, in-wall interconnect panels and power amplifiers. Up to 60 items comprise the companyís ""ELAN Essentials"" product grouping and provide ELAN quality, value-added design and increased margins for many of the installers everyday needs. Additional products are also planned for introduction by the first of the year. Paul Starkey, ELANís Executive Vice President, explains, ""the goal of the ELAN Essentials line is to make it easier for installers to give the homeowner the confidence that they are getting top-quality ELAN products and that all the parts in the installers design play together. Installers benefit from the ""Essentials Incentive Program"" that improves profitability as more of the ESSENTIALS are purchased"". Most notable of the new offerings are the HT wallplates (a single and dual speaker termination design and the new Home Theater wallplate with passive and active subwoofer terminations): the IRZ (a four zone/6 emitter, Decora style IR interconnect) Module, and the new AVT Kitâ, - ELANís customizable Decoraâ inserts for coax, audio and phone/data connectors. These products join the companyís Selectâ and Signatureâ Speaker Offerings, IRC, V Series â Volume Control and Z Seriesâ Amplifier products. ELAN Essentials are marketed independent of its resale agreement for AV/EC, Z Series, VIA and HD Series system products. ELAN ESSENTIALS are available from authorized dealers and distributors. For more information, contact Michael Murray or Shelley White at 606 269 7760x110.