Organizers of Streaming Media West's Conference & Exhibition have announced that Microsoft Chairman and CEO Bill Gates will kick off their second annual west coast event Tuesday, December 7, 1999, at the San Jose Convention Center. Full information about Streaming Media West '99 is available at http://www.streamingmedia.com.""Bill Gates' keynote address at Streaming Media West '99 is a landmark for the streaming media industry as a whole and indicates the astonishing potential of audio and video on the Web,"" says Richard Bowsher, CEO, First Conferences, Inc. ""His keynote address will set the tone for the entire show and it's very exciting for us to be the global arena and meeting place for this dynamic new technology.""In Gates' keynote presentation he will share his projections on the future impact of streaming multimedia technology on the World Wide Web at 9:00 a.m., Tuesday, December 7.Streaming Media West '99 is the world's largest Internet audio and video event ñ the industry meeting point for Internet content providers and streaming technology developers wanting to harness the power of streaming video, audio and multimedia on the Web. The event runs December 7 through 9, 1999 and is produced by First Conferences, Inc. Streaming Media West '99 will feature over 60 conference sessions and a filled-to-capacity exhibit floor with more than 70 companies showcasing the latest technology.Registration and seating are limited for the conference sessions and keynote presentation. Individuals interested in attending are encouraged to register immediately at http://www.streamingmedia.com to reserve their spot.About First Conferences, Inc.First Conferences is a private company founded in 1990, with a staff of over 60 people from 10 countries. With offices in San Francisco and London, First Conferences produces events in over 25 countries in Europe, North America, Asia Pacific, Africa and Latin America, attracting delegates and visitors from over 150 countries. First Conferences specializes in creating and coordinating first class business events with a truly global outlook in a growing number of sectors and geographical locations. The emphasis is always on innovation and being at the forefront of technology changes and strategic developments in key industries worldwide. Multimedia, Web broadcasting and a fully integrated approach to Internet & eCommerce technologies also makes First Conferences cutting-edge communications enablers for businesses worldwide.For more information on First Conferences, visit http://www.firstconf.com.About Windows Media TechnologiesWindows Media Technologies is the leading digital media platform that provides consumers, content providers, solution providers, software developers and corporations with unmatched audio and video quality. Windows Media Technologies 4, which includes Windows Media Player, Windows Media Services, Windows Media Tools and the Windows Media Audio SDK, is available for free download at http://www.microsoft.com/windows/windowsmedia//windows/windowsmedia/. Over 40 million copies - at a rate growing by more than one every second - of the free Windows Media Player have been downloaded to date. WindowsMedia.com (http://windowsmedia.com/), part of the MSN.COM(tm) network of Internet services, is among the fastest-growing major audio and video guides on the Internet. WindowsMedia.com provides access to localized audio and video content users worldwide, including over 700 radio stations and major music and video events from more than 1,000 content providers.For more information, contact First Conferences, Inc., Kerry Lange, 415 934 6985, kerry@firstconf.com.