iBEAM Broadcastingô Launches Full Service Network For Streaming Content Delivery Online

iBEAM Joins Microsoft Windows Media Broadband JumpStart Initiative To Deliver Vast Network For Streaming Broadcast-Quality Audio/Video iBEAM Broadcasting has launched the world's largest Internet streaming media network. The iBEAM Network is powerful enough to deliver high quality streaming media to the mass audiences driven by major media companies, and efficient enough to make Webcasting a profitable business venture. In conjunction with the launch of the expanded iBEAM Network, iBEAM has agreed to participate in the Microsoft Windows Media Broadband JumpStart initiative. The Windows Media Broadband JumpStart initiative is about enabling Internet content providers to offer high quality content to consumers through improved business models. The iBEAM Network supports this initiative by offering superior streaming performance and economics to overcome many of the obstacles facing the widespread adoption of broadband streaming media, including the easing of network congestion and costs to network providers. Under this program, iBEAM and Microsoft Windows Media Technologies will enable the delivery of CD quality audio and near-broadcast quality video from leading Internet content providers. ""iBEAM's advanced architecture and edge network strategy align perfectly with our efforts to accelerate the broadband revolution,"" said Will Poole, General Manager, Marketing and Business Development, Streaming Media Division, Microsoft Corp. ""iBEAM's solution will reduce costs for content providers and help make a great broadband experience available for consumers."" The unique architecture of the iBEAM Network allows the company to deliver more than 300,000 simultaneous streams to viewers and listeners ñ three times more than any other network. iBEAM achieved this massive capacity by deploying a highly distributed network of servers. The company has also developed three unique streaming technologies that allow the iBEAM network to reach a mass audience. The first is the iBEAM MaxCaster streaming server. iBEAM MaxCasters are intelligent devices designed for deployment in thousands of locations around the Internet. Currently deployed at multiple locations in more than 60 ISPs, iBEAM MaxCasters serve streaming content from the edge of the network for maximum streaming performance. The MaxCasters also generate real-time reports that record the number of users watching any given stream, the length of time each user remained connected and each user's geographic location. This real-time network dashboard allows content providers to optimize their programming, and accurately report on advertising. ""Our vision is to bring broadcast quality audio and video to the Internet,"" said Peter Desnoes, CEO of iBEAM Broadcasting. ""The high performance and scalability of the Windows Media Platform is a critical component to realizing this vision. We are pleased to be working with Microsoft on industry leading programs like the Windows Media Broadband Jumpstart initiative."" Two other proprietary streaming technologies developed by iBEAM are the iDIRECTOR and iRELAY. iDIRECTOR intelligently distributes content across the network and transparently connects users to the optimal server. iDIRECTOR monitors the network in real time, and makes decisions based on network conditions and traffic patterns, ensuring maximum performance for the end user. iRELAY is a system that allows for the reliable updating of the highly distributed network of iBEAM MaxCasters. iRELAY allows iBEAM to deliver large media files to all MaxCasters at once, with guaranteed quality. These proprietary streaming technologies are key elements of iBEAM's market-moving streaming solution. About iBEAM Broadcasting Corporation iBEAM Broadcasting, headquartered in Sunnyvale, California, has created a distributed network infrastructure to deliver CD-quality audio and broadcast quality video on the Internet. The iBEAM architecture has the scalability required to support mass audiences, as well as the economic advantages of point-to-multipoint broadcasting. Founded by data communications, television and telecommunications professionals in 1998, iBEAM Broadcasting Corporation's mission is to provide a key infrastructure component in a new era in rich multimedia Internet applications for the mass market. IBEAM Broadcasting Corporation offers a significant advantage in both price and performance compared to existing Internet delivery solutions.

For more information about iBEAM Broadcasting Corporation's Webcast Distribution services, visit the below Web site, or contact the company at 645 Almanor Avenue, Suite 100, Sunnyvale, CA 94086, telephone 408 523 1600.