Sensory Science Now Shipping Go Video 'Power3' DVD Amplifier To North American Retailers

Sensory Science Corporation (Amex: VCR) is now shipping its new ""Power3"" DVD home theatre system to retailers throughout North America. Carrying the Go Videoô brand, the Power3 DVD combines a high resolution DVD player with a 200-watt linear class A/B amplifier and DolbyÆ Digital 5.1 channel decoder.This all-in-one solution eliminates the need to buy a separate amplifier and decoder. The company's new Power3 DVD combination processor/amplifier offers complete versatility to play DVD video, CD audio and CD video, and delivers 40-watts to five different channels. The Power3 DVD provides a quality, multi-channel audio/video experience in an easy-to-install, easy-to-operate, single chassis configuration, in relatively the same size as a standard DVD player.Users can simply connect the player to their television and speakers, then relax and enjoy the sharp quality picture and digital audio sound. The player comes with a full function multi-brand joystick remote control, as well as auxiliary inputs for maximum versatility.""The Power3 DVD is the perfect home theater component for consumers searching for an innovative, all-in-one solution at an affordable price,"" said Ralph F. Palaia, Sensory Science's Senior Vice President of Sales and Marketing. ""The mainstream home theatre market will particularly enjoy the Power3 DVD because of its unique 'plug-and-play' ability. Consumers want to enjoy a top-quality home theater experience right out of the box, without having to purchase a separate amplifier and Dolby digital decoder. This product innovation, which addresses a mainstream consumer need, is another example of the superior creativity of the Sensory Science engineering team.""In addition to the Power3 DVD offering the ultimate in convenience, it has been designed to provide outstanding performance as well. The Power3 DVD sports a 10-bit video digital to analog converter and a 27MHz advanced digital filter, providing 400 percent better accuracy than conventional 8-bit, 13.5 MHz systems, enabling the delivery of crystal clear and artifact-free video. Composite and S-video outputs ensure maximum connectivity, resolution and clarity with a variety of televisions or display devices, while the graphical interface provides a user-friendly experience.The Power3 DVD also features the ability to process and play 96 KHz/24-bit digital audio and employs Dolby Pro Logic(TM) technology that enables users to create specific three-dimensional sound fields whether they use 2, 3, 5 or 6 speaker combinations. Additional features include a Dolby Digital 5.1 channel decoder, as well as a separate dedicated audio power supply for high performance and noise immunity.The Power3 DVD also allows users to connect up to two additional devices, such as a VCR, to take advantage of the built-in surround sound system. Other features include parental control, 2X and 4X zoom capability, 4:3 and 16:9 compatibility, and on-screen programming in six different languages, in addition to traditional DVD and CD features. The Power3 is available now at a suggested retail price of $499.National Rollout StartedThe Power3 DVD has attracted the interest of major national and regional electronics retailers as well as direct marketers and Internet sites. ""The Power3 DVD ties in perfectly with our outstanding distribution network of more than 7,000 stores, as well as numerous catalogs and Internet retailers,"" added Palaia. ""Between now and the first quarter, we believe this product will be available through a majority of our current retail customers.""The worldwide market for DVD players is projected to reach 10.3 million units in 2000, 17.8 million units in 2001, and 27 million units in 2002, according to Dataquest.Sensory Science also markets a full line of separate, high-end components under the California Audio Labs brand for more discerning home theatre enthusiasts. California Audio Labs introduced its first DVD players last year to wide critical acclaim in the high-end marketplace.About Sensory ScienceSensory Science (formerly Go-Video) is a rapidly growing consumer electronics company specializing in developing and marketing innovative digital audio and video products, including digital televisions, Internet media players, and high-end home theatre components. The company holds patents on the Dual-Deck VCR as well as other electronics products and systems, and is expanding into new product categories to take advantage of the transition from analog to digital technologies. Sensory Science also markets its products under the Go-Video, California Audio Labs, CineVision, and Loewe brand names.Source: Sensory Science CorporationWeb Site: http://www.sensoryscience.comPhoto Notes: NewsCom:http://www.newscom.com/cgi-bin/prnh/19991122/LAM022AP Archive:http://photoarchive.ap.orgPRN Photo Desk, 888-776-6555 or201-369-3467

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