BDA: 4K Ultra HD Blu-ray Format Making Big Strides

January 13, 2018

“Hollywood really got behind the format last year,” said Sony’s Victor Matsuda, chair of the Blu-ray Disc Association’s global promotions committee, during the Consumer Electronics Show.

“Everybody says the same thing, sales are a very pleasant surprise,” he said.

UHD blu-ray disc sales increased eightfold from 2016, according to the BDA. In addition, the number of titles more than doubled in 2017, with many studios releasing catalog as well as new releases on the new format, Matsuda noted. There are currently more than 250 titles in the market.

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