Severtson Promotes New Proteus Series Masking System Projection Screens During CEDIA Expo 2025

The Proteus Series is the Ultimate in Home Theater and Permanent Installation Flexibility, Designed with a Built-In Masking System that Allows the Screen’s Aspect Ratio to be Changed at the Push of a Button for Superior Viewing Versatility

July 1, 2025

Press Release

Severtson Screens (severtsonscreens.com), a global leader in innovative and quality projection
screens for the home theater, commercial, pro AV, and cinema markets, is
pleased to announce it will promote its recently launched Proteus Series
projection screens with built-in masking system during CEDIA Expo 2025, held in
Denver from Sept. 4-6 at the Colorado Convention Center, booth #4140. Proteus
Series screens allow you to quickly and easily switch between 16:9 and 2.39:1
aspect ratios.

“The Proteus Series is the ultimate in home theater and permanent installation
flexibility, designed with a built-in masking system that allows the aspect ratio of
the screen to be changed at the push of a button for superior viewing versatility,”
explained Aaron White, Home Theater & Pro AV sales lead at Severtson Corp.
“As one of Severtson's most innovative technologies, Proteus’ masking material
is designed to absorb all spill-over that results from the projected media and the
viewing surface being in different native formats. This gives the viewer a razor-
sharp viewing edge.”

Severtson Proteus Series screens are the product of several years of research
and development, reaching the goal of providing the ultimate adjustable-aspect
ratio screen in the industry. The Proteus Series screens allow users to quickly,
quietly, and easily transform the screen to accommodate the industry's most
common aspect ratios (16:9 and 2.39:1) without visible gray bars which can
distract from the viewing experience, thus providing a perfect clean edge for the
most common content formats. With Proteus, you can watch TV programming
and sports in 16:9 format without any projection bleed-over or visible gray bars,
then switch to 2.39:1 for movies at the simple push of a button.

The Proteus Series features your choice of one of Severtson’s signature USA-
made projection surfaces or optical coatings (listed below). All optical coatings
also available in micro-perf.

Choices include Cinema White (1.3 gain); Cinema Grey (1.0 gain); Stellar White
(1.3 - 2.6 gain); High Contrast Grey [HCNC] (0.7 gain); Grey Vision (1.3 - 2.2
gain); SAT-4K (1.18 gain); TAT-4K (0.93 gain); Bright White Acoustically-
Transparent [BWAT] (1.0 - 1.1 gain); S?Vision 3D GX (1.4 - 3.0 gain; Severtson’s
advanced, water-based optical coating recommended for passive 3D projection).
Contact Severtson Screens for available customizable sizes and pricing.
Founded in 1986, Severtson Corporation continues to be a global leader in
innovation and quality. The Severtson family’s extensive experience in
manufacturing small home theater screens and large cinema screens has given
Severtson Corporation the expertise to meet the needs of the professional and
consumer AV markets for both indoor applications as well as large outdoor
venues. With its modern campus encompassing multiple production operations
including a state-of-the-art robotic application system, Severtson has massive
production capabilities and an unusually wide array of screens. The screens
range in size from massive movie theaters, comfortable home theaters, and
everything in between.

For more information, please visit www.severtsonscreens.com, call 480-610-5155,
or email sales@severtsonscreens.com.