For additional information contact VM Labs Inc. Donald A. Thomas, Jr. Director, Peripheral Licensing 650 559 0511, don_thomas@vmlabs.comhomas@vmlabs.com.
Hot Products Establishes NUON Peripherals Division
Hot Products Inc. (HPI) (OTC BB: HPIC) Monday announced the creation of a dedicated peripherals division to support VM Labs Inc. NUONô technology. NUON is an exciting technology that transforms passive digital video products such as DVD players, digital satellite receivers and digital set-top boxes into complete interactive video entertainment systems. The creation of this division will further confirm HPI's commitment, to all VM Lab's licensed partners, which include such recognized brand names as: Motorola, Samsung, Toshiba and Raite. As a strategic licensed partner this will escalate HPI's manufacturing and marketing of NUON enhanced accessory and peripheral products. HPI's new peripherals division will target the growing opportunities within the Fortune 100 OEM community while addressing the emerging NUON retail arena. With extensive industry experience in engineering, manufacturing and quality assurance, Greg Struthers, HPI's Executive Vice President will assume the role of Vice President and direct its operation. ""Greg is the ideal person to take control,"" stated James Copland, HPI's Chairman and Chief Executive Officer. Fortune 100 companies have achieved global brand status through solid reputations for leading state-of-the-art technology product services and customer service, as compared to the traditional retail channel where the focus tends to be on price alone. Servicing OEM customers requires a serious investment of time to fully understand the customer's business model. It also requires a serious allocation of resources to supply systems solutions, high quality products, superior customer service that will safeguard the reputations of these companies. Struthers stated, ""We believe the formation of this NUON Peripherals Division firmly states HPI's long term commitment to VM Labs, and its licensed partners and that NUON will revolutionize the current DVD and Set-Top Box industry."" Hot Products Inc. (HPI) is a publicly traded company and a diversified developer of innovative products that focus on the retail, corporate, and OEM segments of the personal computer, video game, automotive road emergency-survival, and outdoor survival categories. The company holds numerous U.S. patents for its technology developments, which it licenses for use to other multi-national corporations. HPI is a strategic licensed partner of VM Labs Inc., NUON technology. HPI markets an expanding range of accessory products which incorporate this technology to major manufacturers of DVD players and set-top boxes that also support the NUON platform. Currently, the company's products are sold in over 21 countries around the world.