For more information, visit http://www.playapp.com.
DeCSS Piracy Solution To Be Unveiled At SXSW 2000 Tradeshow
PlayApp.com will be unveiling their PlayApps software at the SXSW 2000 Film/Interactive/Music Tradeshow in Austin, Texas. It is their patented attempt at resolving the widespread problem of DeCSS, MP3 and software piracy. PlayApp.com will be demonstrating their software, known as PlayApps, in the form of book, music, and video PlayApps. Their protection software can also be in the form of business, games, streaming, etc. PlayApps. Although the initial PlayApps being developed by PlayApp.com will only run on Windows based computer systems, development for other current and future operating systems and computers could be achieved. Artists and their publishing companies will utilize a USKey protection process put into PlayApps, which will make it difficult to create a single utility to crack all of them since all PlayApps will have their special unique software execution locks. Since PlayApps are programs, artists developing PlayApps can choose among the best technologies available to put into them, be it MPEG-1, MPEG-2, QuickTime etc. video, MP3, Real Audio, Windows Media etc. audio, and GIF, JPEG, PNG etc. pictures. In addition to selling PlayApps over the Internet, brick and mortar stores and mail order companies will also be able to sell PlayApps since Internet connectivity is not required for PlayApps to be distributed and run. PlayApps can now download a consumer's favorite books, music, and videos in the form of interactive PlayApps, by way of the Internet. The plug and play protection in PlayApps will not require consumers to run various lock/unlock programs to move their protected media from one computer or hard drive to another. Consumers also will not need a special medium for PlayApps.