NetFlix.com Embraces Divx Owners With Five Free DVD Rental Offer

NetFlix.com, the worldís first and largest DVD rental store, will offer Divx owners five free DVD rentals as part of a program to welcome new customers to the online rental store. Offering a convenient alternative to Divx, a format which has ceased production as announced yesterday (see Todayís News ""Divx Folds""), NetFlix.com offers a wide selection of more than 3,600 DVD titles. Effective immediately, Divx owners can log onto NetFlix.com home page (www.netflix.com) and with a special offer code: 19497315, they can redeem five free DVD rentals. This special offer is valid through December 31, 1999 and does not include shipping and handling costs.NetFlix.com offers many consumer benefits that Divx owners are looking for: no driving to the video store, no lines at checkout, and exceptional availability on all DVD titles. With NetFlix.com, Divx owners can also enjoy all value-added features and benefits of ""open"" DVD, in addition to a seven-day rental period for any title in the storeís vast inventory.The NetFlix.com online store carries virtually every DVD title ñ currently numbering more than 3,600 ñ rents them to owners of DVD-Video players. In addition to offering its customers the worldís largest selection of DVD titles, NetFlix.com provides seven-day rentals, same-day shipping to anywhere in the United States, easy-to-use search features, advance movie reservations, and multi-rental discounts. By focusing on online rentals, NetFlix.com is pioneering a new online retail model and e-commerce category. Founded in 1997, NetFlix is headquartered in Los Gatos, California.